The best of non-profit advertising and marketing for social causes
  • Angel Flight Australia Helping Hands

    Helping Hands in the Air

    By on 4 May 2015

    In the vast country that is Australia, it’s exceptionally difficult for people in remote areas with poor health to visit medical facilities, particularly if they have limited finances. Angel Flight is a charity that coordinates non-emergency, volunteer-operated flights to...

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  • AsAMotherSpeakOut Police Brutality

    #AsAMotherSpeakOut – a campaign to challenge police brutality

    By on 4 May 2015

    Unintentionally this video was launched in the week that the riots took place in Baltimore. Riots in which images of a mother and her son went around the world. And with more police brutality in mind this video seeks to challenge...

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  • This magazine has been printed with the blood of HIV+ people

    By on 3 May 2015

    This is kind of shocking experiment for some people done by leading German Men’s monthly Vangardist. The magazine invites its readers to, as they explained “take a hands-on approach to ending the social stigma surrounding HIV”. To coincide with one...

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  • Liga Contra el Cancer Shadow Wifi

    Free Wifi – only available in the shadow

    By on 3 May 2015

    This is the kind of awareness where media attention is a very important part. The advertising agency lends a hand in this case with a case video. It is the latest campaign from the Liga Contra el Cancer. Agency Happiness from...

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  • It Was Never A Dress

    It Was Never A Dress – women’s toilet signs just got updated

    By on 2 May 2015

    I’ve always found toilets pretty inspirational, but this campaign is taking it to the next level. Activist and software developer Tania Katan and her team at Axosoft have reinvented the way we look at women’s bathroom signs, turning the dress-wearing silhouette into a cape-wearing superhero....

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  • Play with Yourself - Blue Ball Foundation with Eva Lovia

    Are balls the new chapter in the sexualization of cancer?

    By on 30 April 2015

    Play with yourself, another expression for self-examination, is one of the best ways to detect various cancers in the early stages. Important because early detection increases the chance of cure. In recent years, it was breast cancer where marketing and porn people explored...

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  • Parents of Road Victims: Emojis on the road

    Emojis only in this ‘don’t text and die’ movie

    By on 29 April 2015

    It’s the moving version of the well known emoji’s used in a don’t text and die ad from the Belgium Parents of Road Victims. In this movie the organisation ask drivers not to use their smartphones while driving. The movie is created by...

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  • Amnesty International Czech Republic: How do you spell discrimination?

    How do you spell discrimination?

    By on 28 April 2015

    “Must Try Harder” is the new campaign from Amnesty International in the Czech Republic. The campaign is about discrimination and segregation of Romani children in education in the country and the video which is the key visual features different children of different nationalities...

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  • A lovely use for hate-filled lies

    By on 21 April 2015

    In the run-up to a historic vote on marriage equality in Ireland, a lot of pamphlets were printed and tweets sent that contained hate-filled invective and lies. That, sadly, was to be expected. What wasn’t, is that these campaigners...

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  • PornHub does another cancer PSA

    PornHub does another cancer “PSA”

    By on 20 April 2015

    In 2012, online sex video aggregator PornHub they promised to donate to breast cancer research every time one of their “boob videos” was viewed. Competitor Brazzers did a high-profile safer sex campaign in 2010. Also in 2010, British charity...

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