
A lovely use for hate-filled lies
By Reuben Turner on 21 April 2015Read moreIn the run-up to a historic vote on marriage equality in Ireland, a lot of pamphlets were printed and tweets sent that contained hate-filled invective and lies. That, sadly, was to be expected. What wasn’t, is that these campaigners...
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PornHub does another cancer “PSA”
By Tom Megginson on 20 April 2015Read moreIn 2012, online sex video aggregator PornHub they promised to donate to breast cancer research every time one of their “boob videos” was viewed. Competitor Brazzers did a high-profile safer sex campaign in 2010. Also in 2010, British charity...

Cookie company brings back the oldest social network
By Marc van Gurp on 17 April 2015Read moreBrazilian cookie company Biscoitos Zezé brings back the oldest social network: the neighborhood. They placed chairs as a surprise and let the camera run. It’s not spectacular, it’s simple, all that is needed are a few chairs on the sidewalk for bringing people together....

Grim Reaper Sings the Song About Water
By Marc van Gurp on 16 April 2015Read moreTo many children die of diseases caused by waterborne diseases. UNICEF was desperate and asked for help to the man with the scythe. Grim Reaper came with this song straight from the Swedish tundra to donate for purifying water.

These anti-abuse PSAs shock you with what you don’t see
By Tom Megginson on 16 April 2015Read moreTRIGGER WARNING: IMPLIED CHILD SEXUAL ABUSE These videos for DIF Zapopan, a Mexican nonprofit, are hard to watch. Even though they’re equally difficult to see. Created by Publicis México, they use special effects to reduce the actors to shadowy forms. These...

Guns at Kroger – Now in Moving Images
By Marc van Gurp on 15 April 2015Read moreRemember the ads about Kroger, the American supermarket where loaded guns are safer than skateboards, ice cream, and bare chests? Now there is a video as a follow-up of the same campaign from Moms Demand Action for Gun Sense in America. At...

These human statues depict a scene you wouldn’t be able to ignore
By Arbie Baguios on 14 April 2015Read moreIf you’ve lived in a tourist-flocked city long enough, you’ve probably learned how to ignore the throng of street performers and their audience on your daily commute. Human statues are particularly easy not to pay attention to (they won’t...

Social Experiment: How do you deal with racist language
By Marc van Gurp on 12 April 2015Read moreDo you avoid racist behaviour? Are you afraid of hate speech? These are the basic questions in this social experiment from Lithuania. The experiment was done to promote the newly launched website www.svetimageda.lt (in Lithuanian only). The website is a digital handbook about racism,...

Philly gets silly with pedestrian safety campaign #notrocketscience
By Tom Megginson on 10 April 2015Read morePhiladelphia has a serious issue with pedestrian safety. According to Philadelphia Magazine, an average of 1,700 car vs pedestrian collisions happen in The City of Brotherly Love each year. A new campaign by the Mayor’s Office of Transportation and Utilities places the...

Marie Curie illustrates the future of terminal illness
By Marc van Gurp on 8 April 2015Read moreThe video animation below is the eye catcher of the new campaign from Marie Curie UK. Stephen Mangan narrates this animation, explaining why there is the need to change the conversation about terminal illness in the UK, as the health and social...