The best of non-profit advertising and marketing for social causes

The best of non-profit advertising and marketing for social causes

  • British Heart Foundation This heartless PSA really hits the heart hard

    This heartless PSA really hits the heart hard

    By on 25 August 2015

    Attention-getting, heartbreaking… that’s for sure. But is it too much pathos without a path forward? That was the question that came to mind after watching this PSA for the British Heart Foundation: I have a son around that age, and...

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  • The erasure of LGBT youth

    By on 25 August 2015

    Well, “LG” anyway: These posters, for Czech LGBT support organization Sbarvouven, give a visual expression of how “in the closet” lesbian and gay youth feel themselves erased by having to pretend to be someone they’re not. Simple, but devastating. Agency: Oh,...

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  • MS Society of Western Australia: Maddy

    You all are going to read this copy

    By on 20 August 2015

    Even old fashioned print ads can be good in this digital era. It’s what a commenter on Ads of the World says about these ads from the MS Society of Western Australia: It’s typographic storytelling about the horror of Multiple...

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  • Alerta de Buraco Results Concessionaire Renault Brazil

    Glow in the Dark Guerrilla for Road Safety in Brazil

    By on 16 August 2015

    This Guerrilla project was done for Renault in Brazil. The idea was to help drivers protect their tires in a country where the roads contain a lot of damages. It was done in a very simple and useful way with fluorescent paint which has...

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  • Girl Undresses in Public for Courageous Cause

    This Girl at Piccadilly Circus is doing a Brave Act about Self-Acceptance

    By on 16 August 2015

    Blindfolded and almost naked standing in the centre of London at Piccadilly Circus, with a few markers and a whiteboard with a very unusual question. See what happened in this moving experiment. Would you have the courage to do the same? Jae...

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  • These revenge porn ads seem a little too sexy

    By on 14 August 2015

    I use my iPhone to text daily, but it took me a minute to figure out that these women were split up by the familiar “talk bubbles.” Then I had to admit to myself that I was instinctively distracted...

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  • Mark Horvath Celebrate 20 Years of Sobriety by Combating Homelessness

    Celebrate 20 Years of Sobriety with Combating Homelessness

    By on 9 August 2015

    If you know Mark Horvath then there is nothing else to say than watch the video above and donate. Because it’s worth every penny (or dollar cent). Never heard about Mark? Where have you been recent years? You can make it...

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  • Nacht van de Dictatuur 2015

    Silenced by a Gag of Human Rights

    By on 8 August 2015

    The Night of the Dictatorship is celebrating its fifth anniversary this year. The multimedia festival is about dictatorships in the world. Like the rise of a strong leader and dealing with censorship to the use of music and visual arts...

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  • Yili Milk Stand Up For The Pregnant

    Chinese Dairy Producer Stand Up for the Pregnant

    By on 5 August 2015

    Great illustrations made by Shiyang He for the Chinese dairy producer Yili. The association of milk and pregnancy is evident and the Chinese creative director makes the link even stronger with a social responsible twist. The mother with the baby in the belly...

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  • Colorado Advisory Council for Persons with Disabilities

    This Campaign is about Douchebag Parking but without the Blaming

    By on 1 August 2015

    These spots are not spectacular, quite the contrary. But striking within the genre. Check the work tagged with Parking and  you’ll find a lot of material in which the perpetrator is shamed. Not in these spots from the Colorado Advisory Council...

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