The best of non-profit advertising and marketing for social causes

The Osocio archives - More than 10 years of history

  • Traffic victim’s last Spotify playlist as poignant warning

    By on 29 June 2017

    The municipality of Rotterdam developed a special traffic light in collaboration with the Willem de Kooning Academy. It is called ‘Play Attention’ what refers to danger when using a smartphone in traffic. In this case it is directly related to Tommy-Boy,...

    Read more
    0
    Osocio
  • Don’t leave your pet behind this #MovingDay

    By on 26 June 2017

    Moving Day is an annual tradition in the province of Quebec, Canada. Every July 1st thousands of residents pack up and move out of their apartments. Less well known is that every year more than 1,600 pets are left behind by their...

    Read more
    0
    Osocio
  • Crime watch: who are these men?

    By on 20 June 2017

    This video became viral today and that was also the intention of the non-profit and the ad agency behind it. With the question to watch the video to the end. That sounds forced, but it isn’t. The viral starts as...

    Read more
    0
    Osocio
  • Marks of violence transformed into billboards

    By on 12 June 2017

    Bullet holes, scattered on the walls of Favela do Muquiço, show that violence is always around the corner in this one of the most violent neighbourhoods in Rio de Janeiro. The area is ignored by the government and law enforcement officers. It...

    Read more
    0
    Osocio
  • Beautiful and deadly: polluted water ice-lollies

    By on 12 June 2017

    You might call them ‘popsicles’. I call them ‘ice lollies’. Either way, these ones could kill you. Made with dangerously polluted water by students in Taiwan, this series of 100 lollies are designed to demonstrate the pollution found at common water sources...

    Read more
    0
    Osocio
  • Some fathers exaggerate. Less will do.

    By on 2 June 2017

    Subtly funny is this PSA made for the Danish Health Authority. It is the latest addition for the Get Moving campaign made by agency Move Copenhagen. The main character in this video is a determined father preparing himself physically and mentally for...

    Read more
    0
    Osocio
  • A terrorist faces his victims in this Kuwaiti PSA for #Ramadan

    By on 30 May 2017

    “Where’s the Muslim outrage” about acts of terror, you sometimes hear westerners parrot. Well, what if the proper reaction wasn’t outrage, but love? This ad, funded by mobile company Zain, is pretty interesting. A bomb-maker practices his hateful craft,...

    Read more
    0
    Osocio
  • How can you make #SexEd more effective? Teach it as math!

    By on 29 May 2017

    Here’s an interesting campaign, by McCann Lima for Save the Children Peru. With the participation of schools, teachers, and parents’ groups, the campaign “hacked” the standard word-problems used in math class, by making them all about the challenges of being a...

    Read more
    0
    Osocio
  • Woman want the right of full speech

    By on 28 May 2017

    Ever heard about Manterrupting? Perhaps you remember the first US election debate between Donald Trump and Hillary Clinton. It was Trump who interrupted Clinton for 51 times. Agency BETC from São Paulo in Brazil describe this kind of interruptions as “a type...

    Read more
    0
    Osocio
  • Is the end of poverty in sight?

    By on 12 May 2017

    Spend five minutes on social media and you’ll convince yourself the world is going backwards and downwards, and that progress is a myth. But elsewhere in the world there’s a new degree of optimism driven by the SDGs and...

    Read more
    0
    Osocio
We respect your privacy. We try to keep the setting of cookies as low as possible - Information: Cookies policy.
Accept Cookies
x