The best of non-profit advertising and marketing for social causes

The Osocio archives - More than 10 years of history

  • FGM is terrifying shocking, even with paper

    By on 8 March 2017

    Plan Belgium came with this video in the first week of February to take part in the fight against Female Genital Mutulation (FGM), with global activities on 6 February. The organisation worked with Mandy Smith, who became famous with her...

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  • Archaeologist seeks to #RewriteBC colonial history with altered signs

    By on 4 March 2017

      Canadian archaeologist Joanne Hammond is disappointed with the Province of British Columbia. The Ministry of Transportation and Infrastructure promised to update provincial point-of-interest signs, but in the end the new signs continued to favour European colonial history while ignoring...

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  • Art from the ashes

    By on 3 March 2017

    On 23rd May 2014, a fire devastated much of Glasgow’s School of Art. It was bad news for the students who were preparing their degree shows. But even worse, the school is an architectural and interior masterpiece, crafted in the...

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  • Porn site would rather you get your sex ed elsewhere

    By on 3 March 2017

    The Salt Lake Tribune reports that when the State Legislature of Utah, USA, voted against adopting a comprehensive sex education program (to replace their abstinence-only curriculum) porn site xHamster decided to step in. On the week of February 6, xHamster began redirecting web traffic...

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  • ACLU Dash Button turns political anger into action

    By on 23 February 2017

    Amazon Dash Buttons are physical buttons that allow you to order consumable items instantly  without opening a browser or app. American designer Nathan Pryor wondered, “Why reserve that instant gratification for physical goods? Why not push a button and do...

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  • When The One That Got Away… Really Needed To

    By on 15 February 2017

    This new ad by Union Creative, for Toronto’s Interval House, plays with your assumptions. Launched on Valentine’s Day, it opens with three men from different walks of life (but all white) talking about “the one that got away.” The interview...

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  • Scottish call to nip cervical cancer in the bud

    By on 9 February 2017

    Fruit and flowers as a visual metaphor in social advertising, it is often done. Which makes you giggle or blush mostly. Like this call for self examiniation, thinking of ( • )( • ) for cancer awareness or fruit labels for breastfeeding advocacy. A flower...

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  • Spoof Navy recruitment posters across London: Become A Suicide Bomber

    By on 7 February 2017

    These spoof posters appeared last week across London. They were secretly hanged at night by subvertising organisation @SpecialPatrols. The posters pointing passer-by to the website at royalnavy.org.uk which can easily be confused with the official address royalnavy.mod.uk. The text on the poster...

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  • Project tells the stories before the Life Jacket

    By on 6 February 2017

    This beautiful project is about the stories of refugees that are rarely heard. In the news we see the lives in the camps, stigmatised by a single word: refugee. It gets forgotten that these people led normal lives before...

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  • Shepard Fairey about We The People

    By on 30 January 2017

    This video is nice rough cut made in the days of the Trump inauguration and the following Women’s March in Los Angeles. But the filmmaker Laura Rudich began with an interview of Shepard Fairey at his latest exhibition in gallery Subliminal Projects....

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