The best of non-profit advertising and marketing for social causes

Animal Rights

We have 245 blogposts in the field of animal rights. Popular topics are Shelter Pets, Animal Cruelty, Endangered Species and Fur.
Related Pinterest board: Environment & Animal Rights, Infographics.

  • MovingDay PetPack Cat

    Don’t leave your pet behind this #MovingDay

    By on 26 June 2017

    Moving Day is an annual tradition in the province of Quebec, Canada. Every July 1st thousands of residents pack up and move out of their apartments. Less well known is that every year more than 1,600 pets are left behind by their...

    Read more
  • Dierenbescherming: who are these men?

    Crime watch: who are these men?

    By on 20 June 2017

    This video became viral today and that was also the intention of the non-profit and the ad agency behind it. With the question to watch the video to the end. That sounds forced, but it isn’t. The viral starts as...

    Read more
  • Do you think bullfighting belongs to another age?

    Do you think bullfighting belongs to another age?

    By on 2 May 2017

    6.3 million views in 4 days on Facebook is the result of this striking and unusual video from France. It is the message from FLAC (Federation of Leagues Against Corridas), the organisation fighting the cruelty of bullfighting. The chosen moment for...

    Read more
  • A tiger for Christmas?

    By on 23 December 2016

    A tear-jerking retelling of the Tiger Who Came to Tea from WWF, perfectly timed for Christmas. There’s still time to adopt a tiger for someone. Hankies at the ready. Agencies: JWT and Partizan  

    Read more
  • Animal charity releases humorous dog detective video calling for tighter measures on classified ad sites

    These dog detectives need help to uncover the truth

    By on 28 June 2016

    A campaign on a heartbreaking subject which you can watch with a smile. That is this humorous dog detective video from international animal charity FOUR PAWS. It is a call to classified ad sites to improve their procedures for selling pets online. The...

    Read more
  • Another week. Another three pop-up shop ideas.

    By on 13 May 2016

    It’s getting to be a Thing. But these three pop-up shop campaigns show what you can do with a bit of ingenuity and some empty retail space (there’s a lot of it about). Which one’s your favourite and why?...

    Read more
  • Marine Conservation Society: Get to know fish better

    You really get to know fish better

    By on 19 April 2016

    The ads don’t look like ads. It is more something of the front of an information brochure. And the drawing style isn’t very special. But the work is good because it funny, the viewer is not pedantic addressed and there...

    Read more
  • Change Their Fate – Harrowing Wildlife Reserves Singapore Campaign To Combat Illegal Wildlife Trafficking

    Campaign show brutal behind-the-scenes of illegal wildlife smuggling

    By on 3 April 2016

    This campaign about illegal wildlife trafficking is currently running in Singapore. It is made by agency POSSIBLE for Wildlife Reserves Singapore and is meant as an awareness campaign to challenge Singaporeans with a “don’t know, don’t care attitude,” to take action. The campaign...

    Read more
  • Furry celebrities promote shelter pets

    Furry celebrities promote shelter pets #StartAStoryAdopt

    By on 29 January 2016

    This is a cute campaign for Shelter Pet Project by the Ad Council and J. Walter Thompson Worldwide. In the PSA, animal “cewebrities” such as Keyboard Cat, HamiltonPug and ToastMeetsWorld out themselves as shelter pets saved from an uncertain future.  (Toast, for...

    Read more
  • Vietnamese celebrities urges public not to use bear bile

    Vietnamese celebrities urges public not to use bear bile

    By on 27 December 2015

    These videos are part of a long-term campaign from the Vietnamese organisation Education for Nature (ENV). In general there aim is to foster greater understanding amongst the Vietnamese public about the need to protect nature and wildlife. The campaign in this blogpost...

    Read more
We respect your privacy. We try to keep the setting of cookies as low as possible - Information: Cookies policy.
Accept Cookies