The best of non-profit advertising and marketing for social causes

Book Reviews

We have 9 blogposts with Book Reviews.
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  • Born to Walk: The Transformative Power of a Pedestrian Act Dan Rubinstein

    Book Review: Born to Walk

    By on 9 June 2015

    Born to Walk: The Transformative Power of a Pedestrian Act Dan Rubinstein ECW Press (Canada) 2015 I didn’t just read this book. I lived it. A couple of months ago, I was offered a “walking copy” of the book...

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  • Book Review: HUMANS 3.0, by Peter Nowak

    By on 5 February 2015

    HUMANS 3.0 The Upgrading of The Species Peter Nowak Goose Lane, 2015 It may seem out-of-place to review a book about technoculture on a “non-profit advertising and marketing for social causes blog.” But as a career social marketer, popular social science books form...

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  • Book review: Hidden Persuasion

    By on 27 January 2014

    33 psychological influence techniques in advertising Designing for behavior change is our thing here on Osocio.  We discuss the wide area of social campaigns from all over the world. ‘Is it a good or bad campaign’ is our first...

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  • Another review for Noah Scalin and Michelle Taute’s Design Activist’s Handbook

    By on 29 April 2013

    A while back, Noah asked if anyone from Osocio would review The Design Activist’s Handbook. Both Marc and I wrote a review, and Marc posted his first. That explains why there are two reviews of the book on Osocio....

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  • Design Activists Handboek

    Book review: Design Activists Handbook

    By on 16 February 2013

    I started my working career in a printing house. It was in the late seventies, early eighties during the turbulent times in Amsterdam. The glory days of the squatting and anti-nuclear movement. It was a logical choice to start...

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  • A review of “Goodvertising”

    By on 13 October 2012

    A review of ‘Goodvertising’, a new book about ‘good’ advertising compiled by Thomas Kolster and published by Thames & Hudson. It’s a good book –a bit like Osocio, printed out. Goodvertising is a heavy book. It’s a thorough look...

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  • Book Review: How Advertising Will Heal Your Business and the World

    By on 2 August 2012

    Author: Mark Woerde Published May 2011 Publishing on Demand Amsterdam, Netherlands Free copy paperless copy at Letsheal.org I became interested in Corporate Social Responsibility (CSR) a few years ago and was further intrigued after I attended “Conscience Capitalism” conference...

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  • Book Review: Marketing in The Round

    By on 25 May 2012

    Cross-posted at Change Marketing Marketing in The Round By Gini Dietrich, Geoff Livingston Published Apr 23, 2012 by Que. Part of the Que Biz-Tech series. If the marketing leader in your life still doesn’t “get” that advertising, PR, digital...

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  • Book Review: Do Good Design

    By on 13 March 2009

    For the last six years I’ve taught a class on socially conscious design at Virginia Commonwealth University called Design Rebels. I created the class after teaching general design classes and seeing that no one was talking about the issues...

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