Onstuimig

#CalgaryZoo releases the world’s first annual report on Instagram

Posted by Claire Kerr | 24-04-2013 18:00 | Category: Design

I can’t say an annual report is my favourite piece of communication to receive from the charities I support. I’d estimate that I typically give a quick glance-over to the lengthy “message from the CEO”, multiple photos of major donors accepting awards at events, and subsequent pages of tiny-type pie charts ... At best. 

Some organizations are trying to breathe new life into the traditional annual report format with mobile-optimization, Pinterest or by using infographics.

This week, the Calgary Zoo & Trigger Co. combined all these trends by taking to a popular mobile social network to release “the world’s first annual report on Instagram”!

Here’s an example of the @CalgaryZoo2012AR account. Each image is a report topic. For instance, financials, board members, etc.


image


Individual photos have explanatory text in the comments.
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More annual report goodness after the jump ...!



Advertiser:
Calgary Zoo
Agency:
Trigger Co.
Source:
IdeasThatTrigger.com

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Happy Meat

Posted by Marc | 7-01-2013 21:59 | Category: Consumerism, Design

type-b - Happy Meat

Nice project from type-b. They combined food with toys in this animation.

type-b: “While the meat processing industry strips all features and personality of their product, the toy industry simply magnifies and exaggerates these characteristics.
Combining efficiency, functionality and aesthetics, assembling both derivatives into something new.”

Hat tip to Nils.




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Love Issue now in print: What Do You Miss?

Posted by Marc | 6-01-2013 21:15 | Category: Design, Media, Social aid, Women's Issues

Love Issue

Our regular visitors know that I’m a fan of Oitzarisme, the blog from Constantin Nimigean about photography. And from his magazine Love Issue. It is about Love & Issues.
Recently he published the first Love Issue edition in print. The first six editions were online only.
And this first print edition is great again. Reading and watching a magazine is a completely different experience than online. Seclude yourself is something we no longer know that good.

You can order Love Issue #7 here.

This Issue contains ten beautiful, sometimes heartbreaking, photographic reports and series. From ten different photographers.
Like ‘Couple Clothing’ from Erik Nauman. The title covers it completely.
Snog is a serie by Rankin. Snog in a very literal way.

And what I like the most is ‘What do you miss’ from Ioana Cîrlig.
It is a collection of portraits and Polaroids from women in the Târgșor prison in Romania.
See some of them below.

Ioana Cîrlig: “I wanted to find out what they think about the stuff they can’t do while they’re inside. What they miss especially the litle things like taking a walk in the park or having a beer on a terrace.
I took a Polaroid of one of the the things they said they miss. I show the Polaroids next to the portrait.

All pictures © Ioana Cirlig

Aida, 54, is serving a 10-year sentence for murder. She miss watching TV, taking her grandchildren to the park, taking care of her family and taking walks in the city.

Ioana Cirlig: What Do You Miss?

Ioana Cirlig: What Do You Miss?




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You can hide your packs but you can’t hide from the effects of smoking

Posted by Marc | 20-12-2012 22:20 | Category: Design, Drugs, Health

Quit Victoria: You can hide your packs but you can’t hide from the effects of smoking

Since the beginning of this month, all packs of cigarettes in Australia are decorated with smoking warnings and diseased body parts. Regardless of the brand. Australia is the first country in the world where tobacco brands are forced to sell their products like this. The only difference between the packs are the brand names, and these are all printed in an identical small font.
Plain packaging of cigarettes is a topical discussion around the globe right now and Australia is the first country to introduce the legislation.

Of course there are many ways to hide the horrific images on the packaging cover.
That is the idea behind the new campaign of Quit Victoria, the regional Australian anti-smoking organisation.
The tagline says it all:
“You can hide your packs but you can’t hide from the effects of smoking.”



Advertiser:
Quit Victoria
Agency:
Igloo

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Destroy mines with creativity

Posted by Marc | 24-11-2012 11:45 | Category: Design, Peace & Conflicts

Massoud Hassani Mine kafon

This project is the proof that creativity is a very important key factor in doing good. It is a project from Massoud Hassani, a designer raised in Kabul in Afghanistan and now living in the Netherlands.
As a boy his was playing with self-made toys. One of his favourites was a small rolling object that was wind-powered.

Massoud: “We used to race against the other kids on the fields around our neighbourhood. There was always a strong wind waving towards the mountains. While we were racing against each other, our toys rolled too fast and too far. Mostly they landed in areas where we couldn’t go rescue them because of landmines. I still remember those toys I’d made that we lost and watching them just beyond where we could go.”

Almost 20 years later, he went back to Kabul and made those toys again. That was his graduation project for the Design Academy Eindhoven.
He call it a Mine kafon. When it rolls over a mine it destroy it.
It is made from bamboo and biodegradable plastics and it has a GPS chip integrated in it. With this chip it is possible to follow its movement and see were it went, where are the safest paths to walk on and how many land mines are destroyed in that area. One Kafon costs about 40 euros.

During the shooting of the film it was proven that the prototypes work, now Hassani is in the process of finding collaborative partners – technical companies, fundings and governments – to start to produce these live saving deminers.
Read more about it at his website.

Hat tip mo greens.




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Color Adds Depth: Celebrating diversity in marketing and media industries

Posted by Marc | 2-10-2012 21:50 | Category: Awards, Corporate Social Responsibility, Design, Discrimination, Gender issues, Media

As working in the European advertising and media industry with a lot of contacts in the similar Anglo American world I know that it is a predominantly white business.
That what this new campaign from the AdColor Awards is about. Their mission is to celebrate and champion diversity in the advertising, marketing, media and public relations industries.

Their statement:

ADCOLOR® strives to create a network of outstanding diverse professionals and champions of diversity and inclusion by honoring their accomplishments and leveraging their stories as a road map for others to follow. By highlighting the achievements of African-American, American Indian/Native American, Asian Pacific-American, Hispanic/Latino, LGBT and other diverse professionals, students and diversity and inclusion champions, ADCOLOR® aims to inspire the next generation of diverse professionals.

This year’s awards are October 18-20th in Las Vegas.

AdColor Awards: Color Adds Depth



Advertiser:
AdColor Awards
Agency:
TBWA/Chiat/Day NY

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Continental inequality, as shown by the Olympic rings

Posted by Tom Megginson | 31-07-2012 15:25 | Category: Design

Mother London Creative Director Gustavo Sousa: Continental inequality, as shown by the Olympic rings

Mother London Creative Director Gustavo Sousa has manipulated the iconic rings to create an animated infographic to highlight, in the words of The Drum, “the global issues which can be forgotten in the excitement of the Games”.

Originally from Brazil, Sousa started with the five colour-coded (but always equal) Olympic rings that represent the five continents in the Olympic Games, then morphed them to show the realities of global inequality.

Sousa commented, “The rings represent healthy competition and union, but we know the world isn’t perfect. Maybe understanding the differences is the first step to try to make things more equal.”

The colour code for the graphs is: Blue - Oceania (Australia and its proximate islands); Yellow- Africa; Black - Europe; Green- Asia; Red - the Americas.

The project began as a Tumblr called oceaniaeuropeamericasafricaasia. It features 16 graphics — one to represent each day of the Olympics.

While the IOC surely won’t be pleased at the logo manipulation, I think it’s a great conversation piece.



Advertiser:
oceaniaeuropeamericasafricaasia
Agency:
Gustavo Sousa (Mother London)
Source:
The Drum

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Redesigning cyber wars

Posted by Tatjana Vukic | 25-07-2012 19:55 | Category: Activism, Design, Peace & Conflicts

The eternal Middle East conflict is now spreading on the battlefield of the 21st Century - the Internet. With fundamental fervor, some Arabic hackers have called for a “cyber jihad”, and the Israelis are preparing to defend against “cyber terrorism”.

But there is another way to address the anger and there is also hope that the internet will not be only used as a weapon in this Conflict.

This is a fresh project from Israel’s “Bezefer” school of advertising and art, along with ad agency Mccann Digital Israel.
check the image and continue reading for more info…


image

image



Advertiser:
"Habezefer" School of art and advertising
Agency:
McCann Digital, Israel

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Love Issue #6: Passion

Posted by Marc | 6-03-2012 21:22 | Category: Design, Osocio

image

After another while I realized the need to bringing all these passions together in my life simultaneously and take them in order slowly and enjoy their every bit of them. Discover, communicate, smile, think - all these verbs of human nature are very important. This is how LOVE ISSUE #6 started, with a sum of passions and relationships joined together, from collections to friends, from friends to lovers and, in some case, from lovers to objects.

Here’s the new Love Issue! We are media partner from the great online magazine made by Constantin Nimigean. And again I’m impressed.
#6 is 132 pages of visual passion. Want that is what this new issue is about: Passion.

Passion is what we fully understand at Osocio. For me it started almost 40 years ago with collecting election posters. The revelation that you can convey a message with a picture and a few words.
I was thinking about that when reading about La cabane aux images (see page 34 in Love Issue). A great story about Laurent Jouault:

‘La cabane aux images’ is a proof. For me, photographing is the synonym of meeting. I couldn’t have left far from my roots without this project. I have a real need of sharing my passion (just like you, Constantin). I don’t see myself as a great photographer, but as a lover, a lover of image. More than the technique or the photo itself, it’s the story behind each image that fascinates me.

Enjoy this new Love Issue made with passion. See it after the break.




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Stop the Violence - Bones Style

Posted by Marc | 14-02-2012 22:10 | Category: Design, Violence

Francois Robert: Stop the Violence - Bones Style

I love great visuals and this certainly fits in that qualification. This work is from Francois Robert and it’s a shame I didn’t know his work.
He made this work years ago. Stop the Violence visualized with bones.

The Design Observer wrote about it last year: The Bones of Francois Robert.

Two more examples after the break. All work from this set at Francois Robert’s website.

Hat tip to Jan Debonnet.




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Love Issue 8: Now In Print

Love Issue 8 now in print

Love Issue: A contemporary photography online magazine created by Constantin Nimigean




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