Gold Lion in Cannes in the category Press.
Anti Female Foeticide is a big social problem in India. Every year 1.1 million unborn baby girls die before they are born.This isn’t the first time I see a ad about it, shocking. Even more shocking when reading the text in this ad.
Ad is from AADHAR. Agency: Contract India, Mumbai.
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On the 26. of February 1992 18.305 legal inhabitants of Slovenia were erased from the Permanent Population Register of the Republic of Slovenia without being notified, without procedure, without any written order or legal ground.
In order to make a strong statement about this sad problem, the Slovenian design Studio Poper in collaboration with Amnesty International, The Peace Institute and The Municipality of Ljubljana started a public intervention in the streets of Ljubljana.
The Stories of the Erased are the message which can be seen all over the city on billboards, bus stops, shop windows, traffic lights and other various printed material.
It’s one of the saddest stories I ever heard of, but also a brilliant public intervention.
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This new anti-racism campaign from Australia, which was launched yesterday, isn’t the common fight against racism. It is about the threat to public health racism can be. A range of health problems including high blood pressure and heart disease, depression, anxiety, low birth rate and premature birth can all be caused directly by people’s personal experiences of racism.
This campaign is calling on all Australians to take action against racism and tackle the Indigenous health crisis. It is a initiative of ANTaR (Australians for Native Title and Reconciliation) in collaboration with The Body Shop.
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I just came back from Warsaw, where I was in the jury of the Polish advertising festival Kreatura. The jury’s favourite was the viral campaign ‘Daj Glos / Paint Your Voting Card’ by Koledzy Strategia & Kreacja. This campaign supported a grassroots initiative to encourage young people to vote on the 2007 parliamentary elections in Poland. The idea was quite simple – give more colour to your vote. Viewers could paint their ballots (voting cards), share their creations on YouTube and DajGlos.com, and cast their painted ballots (which were valid according to the Polish law). The ‘Daj Glos’ campaign and its spokesman Viktor z Bielska received the Special Kreatura Award.
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One year after its first initiative, CLM BBDO stands up once again against racism in stadiums.
With a third impactful key visual, CLM BBDO and “Collectif du Football” ambition is to denonciate that racism is still a reality in sport, which has to be fight against.
More at footballresistance.com or the CLM BBDO blog.
Copy: “Ne laissons pas le rascisme faire partie du jeu”
“Don’t let rascism be part of the game”
Related post:
- Fascism and football don’t match
- Stop racism from invading football
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Hard to understand this PSA if you don’t speak Romanian. It is about discrimination against gypsy minority from Romania. One of the things is that children are not allowed to play or to be friends with gypsy kids.
The PSA shows two kids playing together and sharing things on the playground. At home one of the mothers asks with whom her son was playing, he said ‘No one’.
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Stop racism from from invading football
The world cup will not make forget racism that also lives in football stadiums. Do not yield to racism in football. Do a simple gesture, it will be the symbol of your opposition, the gesture of opposition.
Please visit:
www.footballresistance.com
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