The best of non-profit advertising and marketing for social causes

Education

We have 218 blogposts in the field of Education.

  • The Racism of Mass Incarceration, Visualized

    By on 12 November 2015

    This new video from The Atlantic is very interesting on two levels. In terms of content, it is a harsh indictment against inequality and discrimination in the country of unlimited possibilities. The possibilities that are stiffer than advertised. Race and origin appears...

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  • A peek inside a boy’s world of autism

    By on 9 November 2015

    Autism spectrum disorders in children are challenging for parents, teachers, peers, and most of all for the kids with autism. Science is still learning about causes (vaccine reactions are most certainly NOT one of them) and treatments. But as time goes...

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  • This touching portrait of Rosa is about life after storms

    By on 24 October 2015

    It seems the easiest way to reuse Vimeo staff picks for a blog post. But even now we cannot escape because of the high quality of this portrait from Guatemala. It’s the story of Rosa, a young Mayan woman, and the storms...

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  • #TrendOnThis: Celebrity PSAs done right

    By on 23 July 2015

    Adland’s Kid Sleepy drew my attention to this fantastic campaign for awareness of the ebola crisis. #TrendOnThis is an attempt to change the Twitter trends from trivial celebrity gossip to important news about the international fight against ebola. To...

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  • Unmarketing billboards provide relief from ads on the highway

    By on 22 July 2015

    If there’s one thing I know about advertising people, it’s that we simultaneously love and hate our industry. What we love is sharing exciting ideas that influence behaviour by inspiring or provoking people in clever ways. What we hate...

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  • Omaha herpes ads are cruel to sufferers

    By on 21 July 2015

    There’s an inherent problem in using shock or shame in a prevention campaign for sexually-transmitted infections, and it’s the effect your effort will have on people living with these diseases. Sure, you want people to have safer sex. But...

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  • Remembering Chloe Cooley and the railroad to freedom

    By on 17 June 2015

    People in the United States are well aware of their nation’s history of enslaving people from Africa. But in Canada, where I live, the story of our complicity in this crime against humanity is less often told. In the...

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  • In Omaha, sexually transmitted infections are “open for business”

    By on 5 May 2015

    The fake brand/ad campaign is an old favourite of advertising people everywhere, because it allows us to laugh at ourselves. In this case, it was for a cause. The “STDs open for business” campaign is a pro-bono effort by...

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  • It Was Never A Dress – women’s toilet signs just got updated

    By on 2 May 2015

    I’ve always found toilets pretty inspirational, but this campaign is taking it to the next level. Activist and software developer Tania Katan and her team at Axosoft have reinvented the way we look at women’s bathroom signs, turning the dress-wearing silhouette into a cape-wearing superhero....

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  • PornHub does another cancer “PSA”

    By on 20 April 2015

    In 2012, online sex video aggregator PornHub they promised to donate to breast cancer research every time one of their “boob videos” was viewed. Competitor Brazzers did a high-profile safer sex campaign in 2010. Also in 2010, British charity...

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