Recently launched: QuakeQuizSF, a simple but effective quiz to inform the San Fransisco Bay Area citizens what to do in case of an earthquake.
Six daily life situations pictured with illustrations where users have to decide which action they should take when the emergency happens.
Looks simplistic at first sight, but it gets the key information across in an effective way. When a quake hits, you want to know the first thing you should do in any situation.
The site is created by I shot him because I loved him, damn him. in collaboration with asketic sf.
(Thanks Martina and Nedra)
Produced by the UK-based NO2ID, Take Jane suggests that a national ID “will kill people, by leading murderers to their victims.” Other language on their website points out further contexts in which anonymity is desirous: fleeing government oppression, avoiding involvement in criminal activity, and becoming invisible to other persecutors. It’s worth noting that all of these conditions involve persons in liminal states, where other rights typically don’t apply. Is this scaremongering, clairvoyance, or a well-reasoned argument?
Three ads from the Florida Rights Restoration Coalition (FRRC). It is their mission to have Florida join the 40 states in the nation that automatically restore the civil rights of all individuals with past felony convictions upon completion of non-monetary terms of their sentences.
Copy: “Our nation’s future is at stake. Your voice shouldn’t be silenced by your past.”
“If your civil rights have been restored after a felony conviction, you may now be eligible to register to vote. Don’t miss this opportunity to fully participate in our democracy. Contact us and we’ll help you every step of the way. Because your voice - and your right to vote - are too important to be silenced.”
The people of Ghana are helping the poor in Sweden. Can you imagine? See it at helpsweden.org.
This ironic campaign which was launched in the last week of september intended to put development aid for Africa high on the agenda when Sweden takes over the presidency of the EU next year, in 2009. The campaign was launched by the UN Development Programme (UNDP) in Sweden.
Three ads made by the European school of design in Germany for the Federal Ministry of the Interior for Civil Courage.
A Cheetah, a Hyena and a Lion as a metaphore for a world where only the strong survive.
“Don’t yield your world to the strong”
The UnConvention is a non-partisan gathering of artistic and educational activities (exhibitions, lectures, performances, etc.) that are currently taking place outside of the 2008 Republican National Convention in St. Paul, Minnesota. Their efforts are laudable, and much of their work is worthy of attention. However, the ad campaign they used to draw attention is not. Urging residents to be courteous, and bearing the motto “Every party needs a gracious host,” the suggestion in several pieces is that homosexuality should be curbed in the interest of so-called proper behavior.
To communicate Dutch customs regulations to passengers arriving at Schiphol airport and remind incoming travellers to consider the contents of their luggage before choosing between the red or the green lane, advertising agency S-W-H came up with this guerilla campaign.
Designer Ivan Cash sent this artwork he made for Peacecorps. The Peace Corps traces its roots and mission to 1960, when then Senator John F. Kennedy challenged students at the University of Michigan to serve their country in the cause of peace by living and working in developing countries. From that inspiration grew an agency of the federal government devoted to world peace and friendship.
Since that time, more than 190,000 Peace Corps Volunteers have served in 139 host countries to work on issues ranging from AIDS education to information technology and environmental preservation.
“In addition to promoting human welfare, members of the Peace Corps are able to gain a better understanding of other people and their culture through their experience in a foreign country such as Vanuta. Join today at www.peacecorps.gov."
I posted some work before from this brilliant Denver Water campaign made by Sukle Advertising + Design. The people of The Denver Egotist send me some new material and I must say I love it,
The campaign titled ‘Our Use Only What You Need’ was successful. Denver Water had a goal of lowering water use 21% in 10 years, and in just two years it was already 20%. This year Sukle spent some time re-emphasizing the base idea of using only what you need (i.e. don’t waste).
The video above shows a conveyor belt with shots of a river, so as the food/conveyor runs it appears to be the river flowing by. The dividers between orders say “Keep our rivers flowing”. Use only what you need.
In the wake of the devastating cyclone that hit Burma on 2 May, the Burma Campaign UK launched a new video and poster campaign to highlight the ongoing disaster in Burma – the military dictatorship.
The new animated film ‘The Real Disaster’ was created by Ogilvy Advertising and is narrated by famous comedian Ricky Gervais. It tells the story of a little girl called Khin Mar, who survived Cyclone Nargis but whose village is later destroyed by the military dictatorship. The message is ‘The real disaster in Burma is the government’.
The video was beamed onto Waterloo station in London on June 25. The first part of the video above shows the projection, the second part shows the ad made by Ogilvy.
I recently had the privilege of being invited to speak and participate in the 2012 Design Ethos Conference/Do-ference at Savannah College of Art and Design. The creator of the conference, Scott Boylston, is a longtime friend in the relatively small socially conscious design community and I was delighted that…
Some things in life are easy. We know them, we think of them, we understand them. And then there are those phenomena we would rather not know about. All the bad things … murder, rape, child molestation. We try hard to look away, and most of the time we…
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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
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