The best of non-profit advertising and marketing for social causes

Media

We have 140 blogposts about media related communication and remarkable use of media by non-profit organisations.

  • How to rule the world using altruism, patriotism and other animal instincts

    By on 6 February 2015

    This very interesting video is made by agency Novocortex. Biologist Evgeniya Timonova from Russia explains in 10 minutes how the mechanism of war propaganda works. She use research in the field of evolutionary biology to show how easy it is to manipulate public...

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  • Book Review: HUMANS 3.0, by Peter Nowak

    By on 5 February 2015

    HUMANS 3.0 The Upgrading of The Species Peter Nowak Goose Lane, 2015 It may seem out-of-place to review a book about technoculture on a “non-profit advertising and marketing for social causes blog.” But as a career social marketer, popular social science books form...

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  • Is #NoHairSelfie a good way to fight cancer? #WorldCancerDay #WCD2015

    By on 4 February 2015

    I may be taking this too personally. February 4th is not just World Cancer Day. It was my father’s birthday. And cancer killed him in 2012. Personally, I’ve been on a long journey when it comes to cancer activism....

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  • Another shameful anti-sexting ad

    By on 16 January 2015

    We’ve seen it before. Well-meaning adults in cause marketing try to shame youth out of digitally sharing sexual pictures — or “sexting” — by reminding them of the grave consequences to their life and reputation. As if they didn’t...

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  • Cut and paste with The Sun

    By on 1 December 2014

    What happens if you collect The Sun, the British tabloid, for 6 months, cut out every picture of every man and every woman, find a wall and start sticking? Fine piece of data visualization of Kate Hardie for No...

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  • Information is ammunition unfortunately

    By on 4 August 2014

    ‘Information is ammunition’ is the latest campaign from CJFE, the Canadian Journalists for Free Expression. It is an incomprehensible variation on ‘The pen is mightier than the sword’. Every sane person will understand that the used visuals in this...

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  • It’s time for you to tell a little story. With #SocialPlanes

    By on 4 June 2014

    Do you want to tell a story and don’t have SnapChat, Twitter, Facebook or Whatsapp? Use SocialPlanes. Because we don’t always need a phone. The paper planes are easy to make with the templates available at this website.

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  • Facebook’s new product line: Ads for Dictators #Syria

    By on 3 June 2014

    On Election day in Syria evidence has come to light that Facebook has been running advertisements from Syrian President Bashar al-Assad, who just last week faced accusations of war crimes at the UN Security Council. In response, activist group...

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  • Does Media Matter for International Development?

    By on 7 May 2014

    ‘Does Media Matter for International Development?’ is a rhetorical question. From encouraging charitable donations and delivering public health messages to promoting democratic participation and state accountability; the media can play a crucial role in development. How should we respond...

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  • Food Porn Index Highlights the Imbalance in Food-Related Social Discussions

    By on 7 May 2014

    ‘Food Porn’ is a known term to social media channels. 30% of Americans who use social media define the term “food porn” as a visual of food. It’s the practice of photographing, posting and socializing about one’s meals and...

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