The best of non-profit advertising and marketing for social causes

Media

We have 137 blogposts about media related communication and remarkable use of media by non-profit organisations.

  • Canada’s top-level domain is migrating from .ca to .eh?

    By on 1 April 2013

    Byron Holland, president and CEO of the Canadian Internet Registration Authority (cira.ca) took to the internet today to announce a change to the .ca top-level domain (TLD). Explaining that it didn’t seem “Canadian enough,” he outlined a plan to...

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  • How can you see the truth if it cannot be told?

    By on 17 February 2013

    Everyone has the right to be informed. This is the raison d’être of Reporters Without Borders, a French NGO that raises public awareness regarding the role of information. After an inspiring print campaign released in September 2012, Reporters Without...

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  • Map: 2013 World Press Freedom Index

    By on 30 January 2013

    Reporters sans frontières have released their latest Press Freedom Index, comparing “the attitudes and intentions of governments towards media freedom in the medium or long term.” Finland remains the most free, while at the bottom are Turkmenistan, North Korea...

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  • Don’t let your ass make an accidental 9-1-1 call

    By on 27 January 2013

    That’s the underlying message of this ad for E-Comm, the organization that manages emergency “9-1-1” calls in the Vancouver region of Canada. Using a custom QR code, the ad asks smartphone users to use their reader apps to uncover...

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  • Love Issue now in print: What Do You Miss?

    By on 6 January 2013

    Our regular visitors know that I’m a fan of Oitzarisme, the blog from Constantin Nimigean about photography. And from his magazine Love Issue. It is about Love & Issues. Recently he published the first Love Issue edition in print....

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  • How advertisers failed women in 2012

    By on 11 December 2012

    Miss Representation, the movement behind the documentary about sexism in media by Jennifer Siebel Newsom, recently released this compilation of sexual objectification of women in advertising in 2012:   Most of these campaigns will be familiar to anyone who...

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  • Color Adds Depth: Celebrating diversity in marketing and media industries

    By on 2 October 2012

    As working in the European advertising and media industry with a lot of contacts in the similar Anglo American world I know that it is a predominantly white business. That what this new campaign from the AdColor Awards is...

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  • InterPeace: Peace One Day 2012 Campaign

    By on 19 September 2012

    InterPeace is Thunderclapping it for Peace One Day Friday 21st of September 2012. I posted about Peace One Day here on Osocio. The Thunderclap is also asking participants to sport a pretty cool PEACE badge on their Facebook and...

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  • Journalists tell us the story behind the images #RSF

    By on 15 September 2012

    I really like this campaign by McCann Berlin for Reporters Without Borders (known by French acronym RSF). We live in a world on image-dominated media. Urban Legends can hardly keep up with debunking viral images that have either been...

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  • You can’t unsee this stuff

    By on 31 August 2012

    For several years, “can’t unsee” has been one of those handy little internet clichés for shock memes to ghastly to comprehend. The hip reference is put to great use on these posters for the Ottawa International Animation Festival, turning...

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