Onstuimig

A love story from a country that is about to explode: She is from Lviv, he is from Donetsk

Posted by Marc van Gurp | 15-04-2014 20:00 | Category: Peace & Conflicts

National Security and Defense Council of Ukraine (NSDC): She is from Lviv, he is from Donetsk

War and propaganda are inseparable. And that also applies to the current situation in Ukraine. Which is very serious and is about to explode.
Therefore, it is remarkable that the National Security and Defense Council of Ukraine (NSDC) came with this love story last week.

It gives me an uncomfortable feeling. I know it’s propaganda but I also believe in the power of love.
The story in the video dates back centuries. But gets much power of expression because of the current situation in the country.



Advertiser:
National Security and Defense Council of Ukraine (NSDC)
Agency:
Tabasco, Kiev, Ukraine

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Outdoor art installation targets drone operators #NotABugSplat

Posted by Marc van Gurp | 6-04-2014 20:00 | Category: Activism, Peace & Conflicts

Outdoor art installation targets drone operators #NotABugSplat

This massive portrait is facing in the Khyber Pukhtoonkhwa region of Pakistan where drone attacks regularly occur.
When viewed by a drone operator through his camera it isn’t an anonymous dot on the landscape, but an innocent child face.

The project is a collaboration of artists with the help of the Reprieve/Foundation for Fundamental Rights under the name #NotABugSplat.
Drone operators often refer to kills as ‘bug splats’ because killing through a grainy video image gives the sense of an insect being crushed.

More about the project including the background story and images at the #NotABugSplat website.




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Hard-hitting Animation About Killing Aid Workers

Posted by Marc van Gurp | 25-03-2014 22:00 | Category: Developing World, Peace & Conflicts

Action Contra La Faim: Protect Aid Workers

Action Contra La Faim: Protect Aid Workers

On August 4th 2006 in Sri Lanka, seventeen ACF (Action Contra La Faim) International humanitarian aid workers were assassinated, in the midst of the violent outbreaks in the city of Muttur.
Following this attack, ACF International had to bring an end to its work in Sri Lanka. We wrote about it before in 2012 and January this year.

TBWA\PARIS now made a third campaign about the same killing as known as the Muttur crime. The film illustrates the dramatic consequences of a crime against humanitarian aid workers.
It is released this week because the 25ème United Nations Human Rights Council meets in Geneva to examine and deliver a resolution on the Sri Lanka.

More at the campaign website Protect Aid Workers.



Advertiser:
ACF (Action Contra La Faim)
Agency:
TBWA/PARIS

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Social marketing is about emotions, this Save the Children advert isn’t

Posted by Marc van Gurp | 16-03-2014 10:20 | Category: Human rights, Peace & Conflicts

Save the Children . Stephen Hawking: I'm Giving My Voice.

New Save the Children ad featuring Steven Hawkins. A conversation in our virtual office between me and Reuben Turner. We don’t think it is as strong as recent work from Save the Children such as ‘First Day’ – in fact it feels contrived. The thing for me is that I don’t feel anything while watching. It is an amateur slideshow with a computer voice.

What to say more? Too bad, because I love the work from Save the Children. And because the children in Syria deserve better.



Advertiser:
Save the Children

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Parallel lives

Posted by Reuben Turner | 5-03-2014 21:13 | Category: Peace & Conflicts

Save the Children UK. Parallel lives.

One of the things I talk about a lot is the power of ‘parallel lives’ – shortening the distance between the lives of others, and our own. That’s particularly relevant for the children of Syria – children who’ve grown up with the same TV programmes, toys and secure, happy lives as those in the west, but who are now suffering the unimaginable consequences of three years of violence.

This new film from Save the Children in the UK uses the ‘second a day’ technique to show the effect of an equivalent conflict on a child in the UK. It’s powerful stuff (although the end line is the same as the well-known Amnesty campaign, which is a shame).



Advertiser:
Save the Children UK
Agency:
Don't Panic
Source:
Paul DeGregorio

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Social Experiment: Would You Help A Freezing Child?

Posted by Marc van Gurp | 20-02-2014 21:30 | Category: Peace & Conflicts

SOS-barnebyer. Social Experiment: Would You Help A Freezing Child?

This kind of social experiments have been done before. And are apparently still a success judging by the numbers on YouTube.

This experiment is made to raise awareness of the sitation for children in Syria, and to raise funds to SOS Children’s Villages for their winter-campaign.

The organisation set up a hidden camera and placed boy Johannes at a bus stop, in Oslo, Norway. This is what happened:

Hat tip Francesco Marini.



Advertiser:
SOS-barnebyer
Source:
Bloguerrilla

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Syrian Guerrilla spotted in Amsterdam

Posted by Marc van Gurp | 17-02-2014 15:00 | Category: Peace & Conflicts

Sazza. Syrian Guerrilla spotted in Amsterdam.

Sazza. Syrian Guerrilla spotted in Amsterdam.

This guerrilla action was done last week in Amsterdam. Syrian guerrillas and children like you see in the country’s bloody civil war. A war in which victims are mostly children.
Socially conscious design firm Sazza made these street art items. Some have been taken away by the police. But it’s not the end of the action.

The nice thing about these guerrilla actions is that anyone can do this. We are very interested in other examples. Pls let us know.




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AXE and Coca-Cola sell peace at Super Bowl

Posted by Monica Brasov-Curca | 4-02-2014 08:04 | Category: Activism, Consumerism, Corporate Social Responsibility, Violence, Peace & Conflicts

What can possibly be seen as a heroic move by AXE and Coca-Cola considering the xenophobic social media backlash that followed the airing of both commercials about peace and love, selling peace, might have actually worked. 

AXE and Coca-Cola sell peace at Super Bowl

AXE and Coca-Cola sell peace at Super Bowl



Advertiser:
AXE, Coca-Cola
Agency:
Bartle Bogle Hegarty

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The right to childhood should be untouchable, but is still a taboo

Posted by Marc van Gurp | 3-02-2014 20:30 | Category: Abuse, Design, Environment, Health, Religion, Violence, Peace & Conflicts

Erik Ravelo: Los Intocables. The right to childhood should be untouchable.

There are still taboos. What recently was again the case with the project of the Cuban artist Erik Ravelo.
Ravelo is known for his his work at Fabrica and as the man behind the United Colors of Benetton’s UnHate campaign

The project called “Los Intocables” received much applause. But a lot of criticism also. So much that it was banned on Facebook.
And the discussion is still going on YouTube.
These images may not be published is often heard. Because it is shocking is the argument.

“Los Intocables” (“The Untouchables”) is a human installation about the right to childhood that should be protected as Erik Ravelo writes on his website.
It includes seven parts each showing an adult and a crucified child. Each part tells a different story about the loss of innocence with references like war, religion, child abuse and fast food.

It is like a mirror. Like all good art. And that mirror shows us sometimes very unpleasant truths. Therefore, it is not taboo because it is indecent. It is because it makes us scared how we deal with children.
It is not easy when you are attacked by your behavior as an adult.

With the help of lawyers the Facebook ban is canceled recently.




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Guide dogs also help people who have seen too much [update]

Posted by Marc van Gurp | 7-01-2014 18:00 | Category: Fundraising, Social aid, Peace & Conflicts

KNGF Geleidehonden - Guide dogs also help people who have seen too much

This is the new commercial from KNGF Geleidehonden, the Dutch Guide Dog Association. They are known for the training of guide dogs.
That they also train dogs for different tasks is less well known. As for war veterans with post-traumatic stress disorder. They often suffer from insomnia, nightmares and reliving.

A dog contributes to a sense of security, increased mobility and comfort and peace, seeking contact and make his boss awake by nightmares.

“We not only help people who can’t see, but also people who have seen too much.”

Update: the video is now available in English. See below. Thank you Selmore.
(Dutch version after the break)



Advertiser:
KNGF Geleidehonden
Agency:
Selmore

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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
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