On 18 February 175 mysterious election signs appeared in 130 municipalities in Flanders. With posters of the party chairmen of the five largest political parties. In Aloha outfit! But Why?
That became clear on February 19, when the party leaders were plastered with the slogan “Belgium is not an island., The world’s problems are ours. Challenge our politicians to look beyond borders.”
The campaign led to speculation on social media. And became trending topic. The sender turned out to be the Flemish North-South Movement 11.11.11.
2024: Andrew Lincoln (The Walking Dead), Bill Nighy (Love Actually), Clémence Poésy (Harry Potter), Heike Makatsch (The Book Thief) and Javier Cámara (Bad Education) look back and discuss the success of 10 years Robin Hood Tax.
Robin Hood Tax is a simple idea. 0.05% tax on every financial transaction. Will be used for the battle against poverty and climate change.
This is one of the gems that we missed last year. It’s an election campaign from New Zealand.
‘Māori Roll or General Roll’ is about the choice available to Māori in the Māori Electoral Option, a legislated event which runs approximately every five years. It is a call to vote.
Saatchi & Saatchi NZ ECD Antonio Navas: “The main challenge was to deliver such a message, with the cultural and political issues surrounding it, in a way that doesn’t preach to the audience, but embraces and includes them. As an agency, we didn’t wish to dictate anything, so we approached the project as a true collaboration.”
European leaders should hang their heads in shame over the pitifully low numbers of refugees from Syria they are prepared to resettle, said Amnesty International.
As winter approaches, conditions for the 2.2 million people who have fled Syria to neighbouring countries are deteriorating rapidly.
And Amnesty says it with this powerful ‘Movie Trailer’.
This is the best election campaign ad for me this year. It’s huge and it can be seen in Berlin at this time. 2.378 square meters with just the hands of CDU candidate and German President chancellor Angela Merkel.
These hands tells it all. Confident, calm, authoritative, with a link to the Pope. Because she is world’s most powerful woman and member of the Christian Democratic Party.
I’m not talking about my political leanings. Which are in fact not the same as Angela’s.
I’m talking about creativity. It’s like what Shepard Fairey did for Obama. Angela will win the elections with these hands.
The copy is a bit redundant. “Germany future in good hands (Deutschland Zukunft in guten Handen).”
It makes sense to show a cycling family in a campaign spot for the next election. And such a scene is for sale everywhere. They call it a stock video. And it is available for a bargain.
Like the scene at 1:20 in this 2013 election spot from the German FDP, the liberal party.
Intercontinental Hotels (the largest hotel chain in the world) is planning to open a ‘Resort Paradise’ in the city of Lhasa, capital of occupied Tibet, next year. The presence of a multinational corporation gifts priceless PR to a Chinese regime which is currently arbitrarily detaining hundreds of Tibetans for alleged involvement in protests.
The repression in Tibet by China is notorious. China’s reaction to protest has been to use brutal (sometimes lethal) force, collective punishment against communities, torture, communications clampdowns and more. Foreign journalists are not allowed into Tibet to document this; Reporters Without Borders have said that Tibet is even more locked down than North Korea.
Despite people’s own experiences under austerity, polls show that the majority of people in the UK and elsewhere continue to buy into the idea that austerity is necessary and that wages and welfare payments are too high. To challenge this, the major British unions, led by the Trades Union Council, have launched Austerity Uncovered, a roadshow that will travel around the UK in a bus, gathering people’s stories of life under austerity. It’s not a pretty campaign but it’s an interesting – and necessary – strategy to change the debate on austerity.
Here’s an interesting example of un-sponsored, independent, comedic activism on a current issue. (The video itself is almost a year old, but the issue has recently heated up, post Sandy Hook.)
American comedian Mike Polk Jr. plays the part of James Madison, fourth President of the United States, “Father of the Constitution” and author of the Bill of Rights. In the short video, Polk resurrects the dead president to explain the historical context of the famous American “right to bear arms” and insist that assault weapons would never have been included in it.
It’s a serious question. This woman has the typical idealized body of a model, and despite the scary body painting, the portrayal is undeniably drawing attention to her curves and bare skin. When I think about eating disorders, I try to imagine looking in the mirror and seeing a funhouse…
33 psychological influence techniques in advertising Designing for behavior change is our thing here on Osocio. We discuss the wide area of social campaigns from all over the world. ‘Is it a good or bad campaign’ is our first question. And we often judge a campaign based on professional principles…
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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.