This video from Defne (Turk & Greek Friendship Association) won the Kristal Elma Social Award in the category film.
The video shows a little boat and a radio changing music on every wave.
In case you don’t know, Turkey and Greece aren’t the biggest friends on earth.
Voice-over: “We eat the same, we drink the same. The songs that we laugh/cry, are the same. Is it friendship or what?”
On 1st January 2007, a press ad triggered such overwhelming public response that it started a movement for political and social change in India - a clarion call for committed Indians to step forward and pick up the challenge of a fresh political leadership.
Over the next few months, that single ad snowballed into a nationwide direct response campaign across press, television, outdoor, the Internet, mobile and street level activation and reality TV.
This, in my opinion heartbreaking, campaign made by JWT Mumbai India won the Grand Prix in the category Direct Lions.
In Seoul, Korea, on 17-18 June, government ministers from more than 40 countries, global business leaders, technical experts and academics are meeting to work out how the Internet can improve the world. They will forge broad principles that can provide an enabling policy environment for the Internet Economy. It is organised by the Organisation for Economic Co-operation and Development (OECD).
They want to know what you think. You can tell the leaders and opinion shapers in Seoul what you think by uploading a video on the FutureInternet channel at YouTube and they will upload responses to your ideas.
The video’s which are most valuable according to the OECD will be show at the conference.
Great idea. But why did they made such a boring announcement? See also the video below from Vint Cerf, Chief Internet Evangelist at Google.
I have my thoughts and doubts about this initiave but what do you think? Are we, citizens of the world, capable of making a strong statement and refreshing and creative ideas?
Ad lovers knows the famous ”White on Red” campaign from The Economist, the identity campaign which is used fro several years.
Tonči Klarić, copywriter living in Croatia, made a spoof ad with the same “White on Red” theme, showing Red becomes Blood Oil.
Tonči Klarić: “The certain amount of arogance in their ads and the fact they are the leading magazine on subjects like economics and international politics made them a great theme for me to make a spoof reflecting economic politics in our world today.”
On the 26. of February 1992 18.305 legal inhabitants of Slovenia were erased from the Permanent Population Register of the Republic of Slovenia without being notified, without procedure, without any written order or legal ground.
In order to make a strong statement about this sad problem, the Slovenian design Studio Poper in collaboration with Amnesty International, The Peace Institute and The Municipality of Ljubljana started a public intervention in the streets of Ljubljana.
The Stories of the Erased are the message which can be seen all over the city on billboards, bus stops, shop windows, traffic lights and other various printed material.
It’s one of the saddest stories I ever heard of, but also a brilliant public intervention.
Posted by Marc | 16-05-2008 22:34 | Category:
Politics
Remarkable how the new race to the Whitehouse creates a lot of passion. Just like this brand new video.
Blacklist was asked by Jesse Dylan, “Yes We Can” music video director, to create messages of hope and inspiration in support of Barack Obama’s campaign to be featured on http://www.hopeactchange.com. Blacklist’s Pistachios directed “Hope” with words by Douglas Coupland.
Posted by Marc | 16-05-2008 19:52 | Category:
Politics
Statistics boring? Oh no! From buying airtime to printing those indispensable bumper stickers, running for president in the USA is expensive. The candidates need to stick up whoever they can for cash. In this video from GOOD Magazine they look at where the presidential hopefuls are getting their money, and the record-breaking totals.
Although this isn’t about a visual campaign it is worth to mention. The American Jewish World Service (AJWS) is doing a email campaign This series of five emails will span April and June, asking people to take action on various petitions and letters during this period leading up to the Olympics.
The logo at the right is part of this campaign.
In the first email which was sent at the beginning of Yom HaShoah, Holocaust Remembrance Day, AJWS ask the readers to sign an open letter that calls on President Bush not to attend the opening ceremony of the Olympic Games in Beijing. AJWS will deliver signatures to the White House on Monday, May 12.
As AJWS says, Jews have a deep understanding of the danger of inaction in the face of genocide. And so Yom HaShoah is also a reminder that there is much more that can be done - especially for the people of Darfur.
China has acted as both an enabler and protector of the government of Sudan. Since 2004, China has supplied 90 percent of all small arms purchased by Sudan - weapons used in the murder and forced displacement of hundreds of thousands of Darfuri people. And as Sudan’s largest trading partner, China continually thwarts international action to end the violence in Darfur.
AJWS: “The attendance of President Bush at the opening ceremony would implicitly endorse the actions of the government of China.”
I just came back from Warsaw, where I was in the jury of the Polish advertising festival Kreatura. The jury’s favourite was the viral campaign ‘Daj Glos / Paint Your Voting Card’ by Koledzy Strategia & Kreacja. This campaign supported a grassroots initiative to encourage young people to vote on the 2007 parliamentary elections in Poland. The idea was quite simple – give more colour to your vote. Viewers could paint their ballots (voting cards), share their creations on YouTube and DajGlos.com, and cast their painted ballots (which were valid according to the Polish law). The ‘Daj Glos’ campaign and its spokesman Viktor z Bielska received the Special Kreatura Award.
Three print ads from Amnesty International in Slovakia. China is getting ready (for the Beijing 2008 Olympics).
“In the name of ensuring stability and harmony in the country during the 2008 Olympic Games, the Chinese Government continues to detain and harass political activists, journalists, lawyers and human rights workers. Get involved: www.amnesty.sk”
Published: September 2007
Thanks Nedra
Each pixel - in the 500.000 pixel image depicting the issue - represents one individual’s power to end the lawlessness and the human rights violations in Guantanamo. By signing up, your commitment is visualized by one pixel being removed from the image.
This is the first entry I asked for a few posts ago. At Osocio we are very interested in all kind of protest campaigns regarding to the Beijing Olympics 2008.
I love this artwork made by Melanie Drent from Studio Mel. Very good visualisation of sports and repression.
Although to artwork is signed with ‘Amnesty International’, Melanie made this artwork at her own initiative.
Copy:” In the name of ensuring stability and harmony in the country during the 2009 Olympic Games. The Chinese governement continues to detain and harass political activists, journalists, lawyers and human rights workers.”
On August 8, 2008, the opening ceremonies will take place at the Beijing 2008 Olympic Games. Where will Tibet be?
Like other nations, the Tibetan people want to be represented at the Olympics. Yet Tibet remains occupied and Tibetans as a nation remain barred from participating in the Games.
The members of Team Tibet, all passionate sports people, are forced to live as refugees around the world. Their dream is to fly their flag alongside athletes from other nations as they walk into the Olympic Stadium at the opening of the Beijing Games. It is their passion for sports as well as a greater vision of freedom - to live free as a people and nation - that gives these athletes the strength to believe in their audacious mission.
This postcard campaign is made by the French agency Ayrine as a protest towards the Beijing 2008 Olympic Games (Wikipedia).
This ad have been produced in house for a creative competition on social and environmental issues named Carte Blanche with the french free card media Cart’Com.
“Tous les jours de nombreuses exécutions dans les stades en China.”
“Everyday, a lot of executions in China stadiums.”
Call for entries: Beijing Olympics protest campaigns
We all know that China violates many human rights conventions. Because of this years Beijing Olympics China is in the spotlights about that. At Osocio we are very interested in all kind of protest campaigns. If you know any campaign or if you made artwork yourself please send in.
GOOD 50x70 is back for 2008! Good 50×70, the initiative that ‘promotes awareness amongst the creative community of the power they have to be a force for good,’ is back for its second year.
Entrants are asked to design posters (on as many briefs as they wish) and the best submissions will be selected by a jury of graphic design luminaries [listed below] and given to the supporting seven charities to use for global campaigns. For 2008, seven briefs fall under the themes of: Child Mortality, Global Warming, Human Rights Violation, Hunting, STDs, War Victims and Water Scarcity.
On the way to the March 2008 elections in France Conseil National Handicap started this campaign. The ads shows the Big Three Roosevelt, Churchill and Stalin at the Yalta Conference who did their job sitting in a chair. Why can’t handicapped people do the same?
Copy: “L’Histoire a prouvé que les personnes handicapées peuvent faire de la politique. Ouvrons-leurs les listes électorales pour les Municipales.”
“The History proved that handicapped people can do politics. Let them in the election boards for the local elections.”
Posted by Marc | 3-02-2008 16:49 | Category:
Politics
I’m far away from American politics although we all see the latest news about the presidential race daily on various media. One of the remarkable things in this campaign is the passion from the Barack Obama fans. In this post two examples.
The poster above is made by Shepherd Farey from Obey Giant and is made for bring awareness to the Obama Campaign. The poster was available in a limited edition of 350.
The poster was for sale but it sold out pretty quickly but the b&w version is now available for download.
(Source: DesignNotes)
Posted by Marc | 2-07-2007 20:19 | Category:
Politics
Although this blog is about communication from and for non-profits and is not meant to make my personal political statements. But it’s obvious through the choices of subjects I make what my political color is. The video above definitely doesn’t fit into my beliefs but I’m very curious what you think of this video from the American conservative group called Grassfire.
“The 90 nuclear bombs at the Incirlik Base are a great risk even for a risk-loving nation. Did you know that there are 90 nuclear bombs in Incirlik? Or did you know that these bombs can destroy quite a big part of our country? Now, you now it. Come, let’s send all of these bombs back to America.”
These ads are from Greenpeace Turkey.
Posted by Marc | 25-05-2007 20:09 | Category:
Politics
New great work from Groen!, the Belgium green party, for the coming elections at june 10.
The tv-spot above, which is just released, got a universal theme. It can be used in every country of the world:
De keuze is logisch. Ecologisch duurt het langst
The choice is obvious. Ecology is enduring
Posted by Marc | 13-04-2007 20:39 | Category:
Politics
A new election is coming in Belgium (june 10). This ad is from the Green Party, Groen!. And as always humour is a important part in Belgium communication. In this ad Manneken Pis (little man piss), the famous fountain sculpture in Brussels, is a methaphore what could be happen in the future, not only in a ecological way but also political. Unless you vote Groen!.
The Olympic wintergames just finished. Let’s focus on Beijing.
Several Free-Tibet support groups have taken action from the moment Beijing was elected for the Olympic games in 2008.
Visit the dedicated website and read all about it.
The visuals above are made by Euro RSCG Switzerland.
Watch the tv-spot
On February 11 the Portuguese people are asked to vote in a referendum for the second time in 9 years about the abortion issue.
The question of the referendum has been decided as “Are you in agreement with the legalization of the voluntary interruption of pregnancy, if carried out, by the woman’s choice, in the first ten weeks in a legally authorized health institution?
In 1998 it was the first national referendum in the Portuguese history. The law project was made by the Communist Party and it decriminalized abortion before the 10 weeks of pregnancy and was considered by the left as the only way to put an end to the estimated 50.000 illegal abortions in the country. The referendum was held in the summer, the turnout was so low that it didn’t pass the threshold of 50% of the voters needed to make the decision official. The result of this was that abortion still is illegal until now.
And since then some cops and judges felt they were legitimated to really presecute women who had abortions. And there were a few trials and a few sentences, although nobody is gone to jail, they now have a criminal record (mostly poor women, because rich women can go to spanish clinics).
Posted by Marc | 21-11-2006 23:19 | Category:
Politics
Tomorrow, wednesday, is election day for the Dutch parliament.
I vote GroenLinks (green and left) for years now. Above is the video from this years campaign.
I don’t tranlate it, if you are dutch you know what they say.
At this poster the Belgium Green party (Groen!) criticize the Belgium politics at the UN Climate Change Conference in Nairobi.
Belgium don’t have any objectives, and don’t have a programme to reduce greenhouse gases after 2012.
Prime Minister Guy Verhofstadt and his federal governement went to Nairobi without anything.
Copy: Nooit verkocht een premier zoveel gebakken lucht.
Never was a prime minister so full of hot air.
(’Gebakken lucht’ is hard to translate but it means something like: talk much but saying nothing. Lucht means ‘air’.)
Thanks to Filip for sending.
If you ever saw the movie ‘Everything you always wanted to know about sex but were afraid to ask’ from Woody Allen you would recognise this scene, spermcells waiting for fertilization.
In this video from Greenpeace the male fertility is harmed by chemical substances.
Above the tv-spot Michael J. Fox made for the Missouri election campaign for Claire McCaskill. She is pro stem cell research, a very important method for researching parkinson’s disease.
These ads are the english version for the Belgium elections which where held on October 6th. The call from the Flemish governement was not to vote for white, middle-aged men.
Posted by Marc | 8-10-2006 19:45 | Category:
Politics
Today is election day for the municipality councils in Belgium. The big issue for years is ‘Vlaams belang’ the racist party which could become the biggest party in some councils like Antwerpen.
Most parties changed their campaigns because of the fight against the rascists.
Next year we want a Humanitarian lion in Cannes.
Join and sign at humanitarianlion.com
About Osocio
Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
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Social Edge is the global online community where aspiring and practicing social entrepreneurs connect with others in the social benefit sector to network, learn, inspire, and share resources.
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On 1st January 2007, a press ad triggered such overwhelming public response that it started a movement for political and social change in India - a clarion call for committed Indians to step forward and pick up the challenge of a fresh political leadership.
Although this isn’t about a visual campaign it is worth to mention. The 
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