The best of non-profit advertising and marketing for social causes

Sport

We have 96 blogposts about Sport.
Related Pinterest board: Sport.

  • The death of surfing

    By on 21 August 2012

    This campaign from the UK’s Surfers Against Sewage is about as grim as it gets. I wasn’t aware that there was surfing in Great Britain. According to SAS, I could soon (sadly) not be mistaken: British surfing waves are...

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  • If you’re not a bear, you need a fishing license

    By on 29 July 2012

    Colle+McVoy created a public service campaign for the American Recreational Boating & Fishing Foundation (RBFF) that humorously gets the point across that purchasing a fishing license is something everyone should take pride in doing as freedom-loving Americans. Many anglers...

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  • Japanese Paralympian poses nude to raise money for London 2012

    By on 7 June 2012

    (Image via esporte) Maya Nakanishi is a Japanese runner who has used a prosthetic right leg since her original was crushed, at age 21, by a five-ton steel frame that collapsed on her at work in a paint shop....

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  • Free campaign idea: the Yulia Tymoshenko protest wig

    By on 5 May 2012

    Next June is the 2012 UEFA European Football Championship. It takes place in Poland and the Ukraine. Tom wrote a lot about FEMEN, the Kiev based feminist protest group. They have experienced personally how bad the state of democracy...

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  • Paralympians are unstoppable II

    By on 2 May 2012

    Tom wrote about this great campaign video in March. Now we have the print ad and the making of. It gives a nice insight in the creative process. The campaign was shot by by Mark Zibert. He teamed up...

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  • The London Olympics: Vote your Greenwash Gold

    By on 16 April 2012

    Which dodgy company most deserves the Greenwash Gold medal in 2012? Who is covering up the most environmental destruction and devastating the most communities while pretending to be a good corporate citizen by sponsoring the Olympic games? That’s the...

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  • Blow the whistle on Sepp Blatter

    By on 10 April 2012

    This is the new campaign from Solidar Suisse and again with a famous person in the lead. It’s president Sepp Blatter from the FIFA (International Federation of Association Football). The video from Solidar shows an excerpt from a press...

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  • Paralympians are unstoppable

    By on 20 March 2012

    An amazing video by BBDO, Toronto, for the Canadian Paralympic Committee. A runner with a prosthetic leg sprints back through the challenges he has had to overcome, through physiotherapy, surgery, back to the horrible traffic crash that injured him....

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  • True Alpha Males in Pink, Swimming Synchronized

    By on 13 February 2012

    This campaign is from last year but I just discovered it. And I love it. It is from the Finnish Pink Ribbon (Roosa Nauha). They wanted to do more than showing breasts or glamourous events. Their goal was to...

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  • Football is more than a game

    By on 9 December 2011

    I love this and believe in this. It is how sport, and in this case football, can help change movements. The video is a promo from streetfootballworld. They supports a worldwide network of organisations that use football as a...

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