It’s a chastity belt. No, really:
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It’s a chastity belt. No, really:
The YouTube link carries the explanation, “Every sexual assault case in India inspires a string of stupid and hateful remarks against women. This is our response to those remarks.”
Three ads from the Thai Society for the Prevention of Cruelty to Animals and with that name you know what this campaign is about.
Three attempts, from subtle to a bit forced. The bruise in the first ad looks like a human wound.
But the message is clear, in all three ads. Mission accomplished!
Tagline: Report before it looks so natural.
This powerful advertising campaign made by Ad agency Taproot recreated scenes from old hand-painted images of Indian goddesses.The images were commissioned by Save the Children India. Save Our Sisters (SOS), an Anti Human Trafficking program of Save The Children India, was started as a movement in the year 2000 focussing on Prevention of Human Trafficking of women and children for commercial sexual exploitation..
Each ad includes a phone number to report abuse to “Save Our Sisters.”
Goddess Lakshmi, goddess of wealth
‘Pray that we never see this day. Today, more than 68 per cent of women in India are victims of domestic violence. Tomorrow, it seems like no woman shall be spared. Not even the ones we pray to.’
When I saw this video today I realized that only a few campaigns are made on homophobia. There are plenty campaigns on the subject of gay marriage and equal opportunities. Or HIV/Aids awareness campaigns targeting gay men.
I expected campaigns on homophobia after the recent discussions about home rights in Russia. And this is one of the first of the year, From Poland, a country known for it’s widespread homophobia. In the European study of tolerance towards sexual minorities Poland is always at the tail end.
The people behind this new campaign chose the form of a trailer for a thriller about a man living in danger and tension, which leads him to disaster. He destroys everything, work, family and friends. Why? Because of his homophobic obsession.
Previous Polish community campaigns against homophobia focused on defending its victims. In this spot, the people behind the campaign deal with homophobia from the “other side”, showing that it is the victim of a homophobic himself and his surroundings.
LaCamera (the production company): “Homophobes are still unaware victims from social prejudices, stereotypes and fears. Most of them takes over passively the popular attitude towards LGBT people. Our film can irritate them, but we would prefer to give them food for thought.”
Tagline: “Homofobia szkodzi tobie i osobom w twoim otoczeniu.”
“Homophobia harms you and those around you.”
More at the campaign website (in Polish). The English version will be launched soon.
The version of the video below is with English subtitles.
Art Against Knives is a London based collective working with at-risk young people affected by knife crime.
In this video they provide young people with the opportunity to tell their own stories.
John (volunteer): “I used to be a criminal and had money, but no future. Now I just have my student loan but all I do is create and support other young people thanks to Art Against Knives.”
The shooting of Trayvon Martin by George Zimmerman has proven to be a polarizing event in American culture, touching as it does on issues of racism, gun control, and general fear of crime.
In the darkness of the night of February 26, 2012, in Sanford, Florida, 17-year-old Trayvon Martin was confronted by George Zimmerman in the gated community where Martin was temporarily staying. A neighbourhood watch coordinator for the community, Zimmerman apparently believed Martin, who was black, was acting suspiciously. Zimmerman called 911, and while he was instructed not no pursue the youth, he did. Zimmerman was armed. An altercation ensued, which ended with the unarmed Martin shot dead.
This PSA is a reenactment, with original audio from two 911 calls:
Violence against children is often unseen and invisible. It happens all over the globe, in every setting, public and private, urban and rural, industrialized and developing, rich and poor. In this campaign from UNICEF, Liam Neeson discusses this silent crisis and encourages everyone to become more aware and involved.
#ENDviolence is UNICEF’s new multi-year global initiative to generate momentum in preventing and responding to violence against children.
Read more about this campaign at the The Inspiration Room.
See the behind-the-scenes video after the break.
At Osocio we aren’t fans of shockvertising. But there are exceptions
Like this ad from the Depilex SmileAgain Foundation. It’s hard to look at but also contains a positive approach.
Place your hand over this side of her face to see what hydrochloric acid can do.
Place your hand over this side of her face to see what hope can do.
Hundreds of Pakistani women are victims of acid attacks. Help us rebuild their faces, and their lives.
Agency IAL Saatchi & Saatchi: “We wanted an ad to show that if you look beyond the scars of an acid victim, you will see hope in the faces of those that are attacked. An image that at first shocks the viewer, suddenly turns into an uplifting and inspiring message of hope.”
The foundation is helping female survivors and victims of acid and kerosene oil burns in Pakistan by providing them appropriate medical attention and reconstructive surgery, psychological/ psychiatric support, shelter and vocational training.
Buy a pixel meets Facebook connect. That’s the technique used in this fundraising campaign for the Interval House, Canada’s first centre for abused women and children.
It’s based on the data that every second in Canada an act of violence against women occurs.
86,400 seconds is the number of seconds in a day.
The Facebook connect driven website puts familiar faces on victims of domestic violence, and prompts visitors to take a stand by buying a second of the day.