The best of non-profit advertising and marketing for social causes

Youth

We have 53 blogposts about Youth related issues.

  • Do you think holding your breath for 45 seconds is hard? Try 17 years.

    By on 31 May 2015

    Save the Children Norway recently launched a campaign called Jeg er her (I’m here) aimed at creating awareness and discussion about sexually abuse of children. About the fact that victims hold in their experience for 17 years on average. Save the Children wanted to...

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    1
    Osocio
  • Anti-obesity campaign is a big shame

    By on 22 May 2015

    And I mean that literally. It’s shaming and it’s shameful, really. This campaign, by LatinWorks, Austin for “League Against Obesity” (Liga Contra la Obesidad y el Sobrepeso in Guatemala) shows heroes that boys traditionally dream of becoming. There’s a fighter...

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    0
    Osocio
  • Anti-FGM campaign looks brutally familiar

    By on 22 May 2015

      The first thought that crossed my mind, when people started asking me about this new anti-FGM (Female Genital Mutilation) campaign by Ogilvy, UK, was “didn’t Amnesty do it first”?   Yes, they did. This iconic image, by Volontaire (Stockholm, Sweden)...

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    0
    Osocio
  • In Omaha, sexually transmitted infections are “open for business”

    By on 5 May 2015

    The fake brand/ad campaign is an old favourite of advertising people everywhere, because it allows us to laugh at ourselves. In this case, it was for a cause. The “STDs open for business” campaign is a pro-bono effort by...

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    0
    Osocio
  • These anti-abuse PSAs shock you with what you don’t see

    By on 16 April 2015

    TRIGGER WARNING: IMPLIED CHILD SEXUAL ABUSE These videos for DIF Zapopan, a Mexican nonprofit, are hard to watch. Even though they’re equally difficult to see. Created by Publicis México, they use special effects to reduce the actors to shadowy forms. These...

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    0
    Osocio
  • #thegaysweater challenges our vernacular

    By on 27 March 2015

    This art project, by the Canadian Centre for Gender & Sexual Diversity, has gone viral in North America. Knitted from human wool (spun from hairy contributions from the heads of LGBT Canadians) the sweater is currently on tour. The purpose...

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    0
    Osocio
  • Silent no more – Aboriginal women in Canada

    By on 22 March 2015

      I didn’t know much about this topic. My Osocio colleague, Tom, brought me into the cold water of information and I am very grateful and honored that I may post about Aboriginal women in Canada. Indigenous women are...

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    0
    Osocio
  • Innocence in Danger – Sweet boy naked in the shower

    By on 28 February 2015

    This video is for me, honestly, one of the most terrifying in this year. Very smart. Very direct. But highly effective? I don’t think so. The new video of Innocence in Danger (Agency: glow) tries to intervene preventively. To...

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    0
    Osocio
  • Young people who learn the hard way

    By on 31 January 2015

    A powerful new film from the UK’s Princes Trust, asking people to think again about employing young people from difficult backgrounds. The ad is backed by a LinkedIn profile, set up to represent a homeless young woman looking for a...

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    2
    Osocio
  • Is it less intelligent to like popular culture?

    By on 23 January 2015

    With these ads for an Israeli public college, you are asked to choose whether you will be defined as an outrageous pop star or troubled author. Or, between another outrageous pop star and a famous victim of French antisemitism: It’s a funny...

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    2
    Osocio
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