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A new version of “The pen is mightier than the sword” for Ukraine

Posted by Marc van Gurp | 24-04-2014 16:10 | Category: Peace & Conflicts



A new version of The pen is mightier than the sword for Ukraine from Adot

These powerful ads from Adot are the 2014 versions of “The pen is mightier than the sword”.

Adot: “As we at ADOT.COM watch the turmoil unfold in Ukraine, our hearts sink and we cannot but fear the worst.
We urge leaders of Ukraine, Russia and the world to stop and think. We plead to all members of the public to acknowledge they can make a difference and that their actions matter. At the end of the day – if all people stand up and refuse to fight their neighbours, and if all these people grab a megaphone and shout it from the rooftops, there will be nobody left to hold the gun.”

This is our call to peace.
See the differences and choose war.
See the similarities and choose peace.

Adot ask you to join the dialogue for peace by signing this petition.


A new version of The pen is mightier than the sword for Ukraine from Adot

A new version of The pen is mightier than the sword for Ukraine from Adot

A new version of The pen is mightier than the sword for Ukraine from Adot


Advertiser:
Adot
Agency:
Ogilvy & Mather, Japan
Additional credits:
Chief Creative Officer: Ajab Samrai
Creative Director / Copywriter: Federico Garcia
Art Director: Junkichi Tatsuki
Production company: Amana
CG Retoucher: Keigo Masaki
Producer: Yohei Mori
Source:
Ads of the World







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