Social advertising and non-profit campaigns from around the globe

Aides: Naughty Graffiti

Posted by Marc | 19-01-2010 23:12 | Category: Health

Another great video made by TBWA\Paris for the French Aids awareness organization Aides. But this time in totally different style.
Message remains the same: protect yourself with a condom.

Advertiser:
Aides
Agency:
TBWA\Paris
Additional credits:
Executive creative director: Eric Holden, Remi Noel
Art director: Ingrid Varetz
Copywriter: Ingrid Varetz
Agency producer: Virginie Charlard, Maxime Boiron
Production: Wanda Production Paris
Director: Yoann Lemoine
Source:
Viralmente

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An absolute delight of an ad, France! The U.S. could really use this frank and honest approach to sex if it really wants to fight the spread of HIV and other STDs.

Place my bet for 2010 best of!

Posted by Tammi L Coles | 20-01-2010 16:32

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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.