Social advertising and non-profit campaigns from around the globe

Amnesty International : Flag

Posted by Dan Matutina | 17-07-2008 14:59 | Category: Human rights

“No one will keep us from seeing.”

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The use of flags as visuals have been a bit overused now, but this new campaign from Amnesty International is fresh on the execution side.

Advertiser:
Amnesty International
Agency:
Air Brussels-Paris, Belgium
Additional credits:
Creative Director / Copywriter: Véronique Sels
Art Director: Marine Vincent
Photographer: Chris Van Beek
Graphic Designer: Oliier Gillard
Published: April 2008

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Comments

Great campaign!

Posted by Sebastian | 17-07-2008 22:02

"Fresh on the execution side”? For Amnesty International? I presume that pun was intended.

Interesting development. I used to work at Amnesty International UK (over 10 years ago) and there was a policy of not using national flags in illustrations to support AI’s campaigns. Something to do with respect due to a national institution , although I don’t recall the precise reason. Looks like that policy has changed. Anyone know when and why?

Posted by Howard Lake | 4-08-2008 00:48

Falto el de mexico…

Posted by Mexican | 11-02-2009 00:59

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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.