Campaign of the Month July: Alzheimer’s Erasers & Dispensing Dirty Water

The Osocio bloggers choose the best campaign every month. At the end of the year we will have twelve great campaigns from which we will choose the Campaign of the Year.
In July we have two winners:

Alzheimer’s Erasers
Confrontating campaign piece from Alzheimer’s New Zealand. Actual working erasers were hollowed out and fitted with USB memory sticks. The message displayed on the top is: ‘Alzheimer’s erasers your memories. Save them.’ On the reverse side was the Alzheimer’s New Zealand logo and website.
See the original post here.

Dispensing Dirty Water
A vending machine dispenses 8 flavours of water: cholera, dengue, dysentery, hepatitis, malaria, salmonella and yellow fever. Consumers can purchase their favourite flavour to donate to UNICEF’s efforts to provide untainted water to those in need via their Tap Project.
See the original post here.

The third place is for The Story of Cosmetics.

• Share on Tumblr