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Campaign of the Month May: Every Team Needs a Shirt & Old Is The New New

Posted by Marc van Gurp | 16-06-2010 21:50 | Category: Awards, Campaign of the Month, Education, Poverty, Social aid, Sport, Developing World



The Osocio bloggers choose the best campaign every month. At the end of the year we will have twelve great campaigns from which we will choose the Campaign of the Year.
For the first time we have two winners.

The first one is football related: Every Team Needs a Shirt.
Besides working for Adidas Agency 180 in Amsterdam and LA also worked for the less privileged players.

Read more here.


The second winner is from India, one of the most economical ideas that clicked: Old Is The New New.
The idea was based on a simple thought that “An old book is new to people who haven’t read it”.

Read more here.

HOPE worldwide INDIA: Old Is The New New

Two campaigns on the third place:
- Crashed Cars Bottle
- Unique Types

See all Campaigns of the Month here.










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