The best of non-profit advertising and marketing for social causes

Children’s choir starts bullying in a shopping mall

Posted by Marc | 28-12-2011 20:42 | Category: Education, Social aid

Opvoedingslijn: Children's choir starts bullying in a shopping mall

How would you react while listening to a Christmas choir like this? I got a big smile on my face. And what if the same strong language comes from your son or daughter?
A typical hilarious campaign from Belgium. The Flemings have humor.
(The English translation isn’t accurate, in Dutch the song is much stronger.)

“Making children is easy. How to educate is a different story.”

This campaign is from the Opvoedingslijn, a Flemish advice hotline for parents with out of control kids.

This was the campaign from last year. Also made in a shopping mall.

Advertiser:
De Opvoedingslijn
Agency:
Duval Guillaume

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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.