The best of non-profit advertising and marketing for social causes

Community For The Elderly: Hangman’s noose

Posted by Marc | 9-02-2010 22:54 | Category: Elder Issues, Social aid

A shocking visual for a today’s topic: suicide amongst elderly people.
Ad is made by Shimoni Finkelstein Draftfcb (Tel Aviv, Israel) for Adam LeAdam, the charity for the elderly in Israel.

“Over 50% of all suicides are committed by senior citizens.”

Related post about Adam LeAdam: The Cane.

Advertiser:
Adam LeAdam
Agency:
Shimoni Finkelstein Draftfcb,Tel Aviv, Israel
Additional credits:
Executive Creative Director: Kobi Barki
Creative Director: Ori Ganot
Art Director: Eldad Levi
Copywriter: Kobi Barki
Photographer: Menahem Reiss
Source:
Ads of the World

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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.