Child sexual abuse is a horrible and disturbing thing. But that awfulness is just compounded by ad campaigns that sexualize the very children they are supposed to be protecting.
These ones are from Herezie, Paris, for Innocence In Danger. They may have the intended effect of shocking the viewer, but they do so with a little too much Art Director ambition. Do you think this is an effective strategy, making the viewer empathize with the victim? Or is it just an excuse to exploit them?
Other creepy child abuse campaigns:
Innocence in Danger
Ads of The World