Osocio NL

Donating while you dance

Posted by Armando Alves | 6-03-2014 00:17 | Category: Fundraising



Guilty Pledgers puts the fun back back into fundraising, as the first Spotify app where pledgers can put their tracks on the a playlist for a minimum of £2 pledge, donated to a charity of their choice via JustGiving.

Users visiting guiltypledgers.com ‘join’ the party on their computers and smartphone, with Facebook connect making the fundraising effort more visible and accessible. Then just search for your outrageous pop hit and make your pledge, with the host adding up your choice to the party’s playlist (with a bumping up feature on the works).

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Seems like a nice way to organize charity parties and have fun with it. Shall we dance and fundraise?

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The app was created by Andy Whitlock, Katy Theakston and Ben Tomlinson of Poke London, developed by Abstraktion and funded by Spotify.



Agency:
Poke London







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