Posted by
Dan Matutina | 16-05-2008 05:01 | Category:
Environment
Advertiser:
Ecostore
Agency:
TBWA\Whybin, Auckland, New Zealand
Additional credits:
Executive Creative Director: Andy Blood
Creative: Anita Young
Photographer: Mark McLean
Producer: Sam Attenborough
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Comments
Great use of natural materials… I’m a fan of the potential that guerrilla gardening has for interventions like these. Also, it’s a well-timed ad to coincide with the Green Drinks event, but I doubt it did much for awareness raising. I’d like to see this done outside of construction sites, power plants, factories… things that pose serious and immediate ecological threats. It’d be awesome if was bigger and more sustainable!
Posted by James David | 16-05-2008 16:09
hi james, :D yea i definitely agree. This is a good start i guess, im really digging guerilla gardening. :D
Posted by Dan Matutina | 19-05-2008 04:54
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