Marine conservation non-profit BLOOM teamed up with LUSH this week to draw public attention to the plight of the remote deep waters of Europe. All LUSH shops across Europe host a campaign from 8 to 14 September about the destruction caused by deep-sea bottom trawling and to ask European governments to support a ban. You can sign the petition here.
European Fisheries Ministers are currently discussing the reform of the EU deep-sea fishing regulation, in particular the proposed prohibition of the most destructive fishing gear: deep-sea bottom trawling.
On September 10th, a live performance of body painting deep-sea creatures was done in flagship LUSH stores across Europe to symbolize the diversity of deep-sea life and its vulnerability to destruction.
LUSH operates a strict policy against animal testing and supports fair trade and community initiatives around the world. This is what they did in 2008 with the Sea Shepherd Conservation Society in a anti-shark-finning campaign.
See all our body painting posts from our archive here.
Above: © Frej Thoren / Lam Hoang, Goteborg Sweden
Below: campaign video
Body painting done in Paris by Maeva Corée. Model: Nathalie
Body painting done in Helsinki, Finland:
Body painting examples shared on Twitter and Facebook:
— Lush Nederland (@lush_nl) September 10, 2014
— BLOOM Association (@Bloom_FR) September 12, 2014