Football is more than a game
Posted by Marc | 9-12-2011 17:57 | Category: Sport
I love this and believe in this. It is how sport, and in this case football, can help change movements.
The video is a promo from streetfootballworld. They supports a worldwide network of organisations that use football as a tool to empower disadvantaged young people by engaging private and public partners to create social change.
No sport in the world generates as much passion as football. Football brings young people into social development programmes—and keeps them there. Football also gets people from all walks of life speaking the same universal language. Establishing common ground is streetfootballworld’s first step toward uniting the global community around a shared goal.
“It takes a team to win a game” is the title of the video. And indeed it is great way to work on change as a team.
streetfootballworld has won Schwab Foundations Social Entrepreneur of the Year 2011 and was recently awarded with the 2011 UEFA Monaco Charity Award.
Images in this trailer are taken from The Street and the Rag Ball. A film by Ciro Cappellari.
“Football is more than a game, it is how we changing this world.”
Advertiser:
streetfootballworld
Additional credits:
Director of Photography: Ciro Cappellari
Creative Direction: Niko Wieland
Editing: Thomas Krause
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