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Four campaigns, one idea: second hand smoke

Posted by Marc | 10-01-2009 21:30 | Category: Design, Health

Roy Castle Lung Cancer Foundation

Four anti-smoking campaigns visualized all in the same way and based on the theme of second hand smoke. A oversized arm to let you see that smoking not only harms yourself.

The first three ads are from a new campaign from the Roy Castle Lung Cancer Foundation (UK).
“Second hand smoke in the home hospitalises 17.000 UK children a year.”
Agency: Chi & Partners, London, UK. Published: December 2008.


Roy Castle Lung Cancer Foundation

Roy Castle Lung Cancer Foundation


Briefblog spotted these two ads from Gulf Promoaction DDB, Dubai.
Published: April 2007

Stop second hand smoking

Stop second hand smoking


Ad from the Thai Health Promotion Foundation. Agency Euro RSCG Flagship, Bangkok.
Published November 2008.

Smoke Free Home


These three ads brings attention to smokers who visit hospitals and health care centres.
Made for Capital Health / Caritas Health Group (Edmonton area Canada).
Agency: Calder Bateman. Published 2007.

When you smoke so do our patients

When you smoke so do our patients

When you smoke so do our patients


Source:
Ads of the World




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Comments


Comments about Four campaigns, one idea: second hand smoke

I love it!
More coïncidences in the social & environmental business :
http://www.joelapompe.net/category/print-outdoor/social-environmental/

Posted by joelapompe | 22-01-2011 01:59



My comment



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