Osocio NL

Give Barcelona a roof

Posted by Marc van Gurp | 20-01-2010 22:56 | Category: Homelessness, Poverty



Arrels Fundació: Give Barcelona a roof

“For many people in Barcelona this is their home. Give Barcelona a roof.”

Three gorgeous ads for the Arrels Fundació, the Spanish organization for helping the homeless.
Gorgeous yes. Original? No.
In advertising almost everything is already done but this campaign is stolen. Remember the 2006 campaign from Samu Social de Paris? (Blogpost in Dutch)


Arrels Fundació: Give Barcelona a roof

Arrels Fundació: Give Barcelona a roof


Advertiser:
Arrels Fundació
Agency:
Altraforma, Barcelona, Spain
Additional credits:
Art Director: Francesc Morata
Copywriters: Yoryo Hortolá, Toni Tugores
Photographer: Anna Permont
Source:
Ads of the World
Keywords:
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