The best of non-profit advertising and marketing for social causes

Help us help the rest

Help us help the rest

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“For 85 million girls, missing out on an education is real. Last year, we sent 7 million girls to their first day of school. Help us help the rest.”

For 2 million children each year, working in the sex trade is a reality. We have saved thousands of kids from the world’s streets. Help us help the rest.

I don’t know what to think about these ads from Unicef Canada. It’s no high quality design be the communication is very clear. You know what’s about a first sight.
But what’s the target audience, children or adults? Do young children know what education, war or sex trade is?
What do you think?

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For 300.000 children, fighting in armed conflict is very real. Each year, we liberate thousands of kids. Help us help the rest.

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Agency Grey Toronto

(via)

Advertiser:
Unicef Canada
Agency:
Grey Toronto

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