Ad from LILA, Lega Italiana per la Lotta contro l’Aids, the Italian info organisation fighting Aids/HIV. HIV isn’t a life sentence. Being HIV positive is not a criminal offense. Governments must focus on education and prevention of the disease rather than repress.
Art Director/Copywriter: Andrea Castelletti; Photographer: Matteo Engolli.
“It could happen to everyone, don’t discriminate.”
Older campaigns from LILA at their website.
LILA (Lega Italiana per la Lotta contro l’Aids)