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Information is ammunition unfortunately

Information is ammunition unfortunately
Canadian Journalists for Free Expression: Information is ammunition

Canadian Journalists for Free Expression: Information is ammunition

‘Information is ammunition’ is the latest campaign from CJFE, the Canadian Journalists for Free Expression. It is an incomprehensible variation on ‘The pen is mightier than the sword’.

Every sane person will understand that the used visuals in this campaign are about the use of information in conflict areas and dictatorial countries. But anyone who follows the information about the current conflict in Gaza know that this ammunition is also used by media from countries with free press. Besides that we all became a journalist and columnist with social media. Twitter and Facebook are the modern trenches, filled with a barrage of comments, insults and irrationality.
Regardless of press freedom or oppression.

I am an advocate for free speech but not with words as ammunition. Where ammunition is used there is no room for debate and respect. Unfortunately, that doesn’t depend on press freedom.
The campaign is well intentioned but don’t speak the language of our time.

Canadian Journalists for Free Expression: Information is ammunition

Canadian Journalists for Free Expression: Information is ammunition

Advertiser:
CJFE, the Canadian Journalists for Free Expression
Agency:
Juniper Park, Toronto, Canada
Additional credits:
Executive Creative Directors: Terry Drummond, Alan Madill, Barry Quinn
Copywriter: Matt Hubbard
Art Director: Mike Schonberger
Photography: Todd Mclellan
Source:
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