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PETA PSA compares irresponsible “pet parents” to real ones

Posted by Tom Megginson | 28-01-2014 17:24 | Category: Animal rights



Update: PSA is from 2008. It was just recently recirculated.

PETA PSA compares irresponsible pet parents to real ones

The device of absurd comparison is not exactly groundbreaking, but at least this PETA PSA features some good writing and funny acting:


The creative team of Dan Neri and Scott Murray of Matter, along with Director Steven Tsuchida of Oil Factory, are also the ones responsible for this similar PETA PSA from 2008:

And this one:

 

I think you get the idea


Advertiser:
PETA
Agency:
Matter
Source:
PETA
Keywords:
- - -



Comments


Comments about PETA PSA compares irresponsible

2008 is not very new.

Posted by paulius.rymeikis | 28-01-2014 18:04

Comments about PETA PSA compares irresponsible

You’re right! It came up in my recent newsfeed.

Posted by Tom Megginson | 28-01-2014 18:11

Comments about PETA PSA compares irresponsible

I really like the KKK one. Having done some work on breed standards with the RSPCA, this is a really apposite metaphor!

Posted by Reuben | 29-01-2014 12:07



My comment



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