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Reading can’t hurt you, but not reading can

Reading can’t hurt you, but not reading can

eksmo

Nice ad from Russian publisher Eksmo. Copyranter provides this English translation, “To read is not detrimental, it is detrimental not to read.”

Adme.ru (via Google Translate) says that this is a Russian proverb, and that this poster was the winning entry of over 1,000 poster concepts crowdsourced to illustrate the idea for their “Mr. Bookman” reading advocacy program.

Advertiser:
Eksmo
Source:
Copyranter

I am Creative Director at Acart Communications, a Canadian Social Issues Marketing agency. Read more
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