Osocio NL

(RED)RUSH TO ZERO

Posted by Tatjana Vukic | 29-05-2012 17:21 | Category: Health, Women's Issues



The first ever (RED)RUSH launches June 1st-10th 2012. What are they rushing towards? ZERO. Today and every day 1,000 babies are born with HIV.
By 2015, that number can be close to zero. (RED)RUSH TO ZERO is new great campaign to raise awareness and funds to help make this possibility a reality. (more after the video)

Director: Arni & Kinski,
Artist: Sigur Ros,
Production Companies: aWHITELABELproduct, Black Label UK,
Director of Photgraphy: Tim Maurice-Jones,
Casting: Take Five Studio, Editorial Company: White House Post,
Graphics Company: Gentleman Scholar, VFX Company: MPC, Audio Mix: Soundtrack

image


10 days / ten ways to faith AIDS.
(RED)RUSH brings music, sports and people for the great Cause together.

For all informations check webpage http://www.redrush.com/

Part of the (RED)RUSH Campaign is the Cash & Rocket (RED) Tour.
I love the idea: 70 WOMEN. 1,100 MILES. 35 CARS. 4 CITIES. 4 DAYS. 1 GOAL.

Be ready on JUNE 7TH!


Advertiser:
(RED), A DIVISION OF THE ONE CAMPAIGN.
Agency:
Hill Holliday
Source:
blog red




Comments


Comments about (RED)RUSH TO ZERO

Very powerful message, Tatjana.  Thank you; I will share with others!  Thanks for following on Twitter as well!  :) 

Holly

Posted by Holly Austin Smith | 30-05-2012 21:32

Comments about (RED)RUSH TO ZERO

Oh, yes! Thanks for sharing! I hope it works! A big promise and a great responsibility! #campaign :-)
Thank you, Holly! It is my pleasure! :-)

Posted by tatjanavukic | 31-05-2012 08:29



My comment



Comment:




Your comment will not be visible until a moderator approves it.








Some rights reserved 2005-2013 Osocio/Houtlust.
Disclaimer. Terms of use. Privacy statement.

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.







Support us

Do you like our blog? Support us with a donation.
We're non-commercial. We all make Osocio pro bono in our spare time and we can use some support.





image of a graduation cap

Recent in Academy


Can fundraising marketers recreate the #icebucketchallenge?

Yesterday, it finally happened. Somebody challenged me to the Ice Bucket Challenge for ALS. If your internet connection has been broken all summer, it’s this year’s big meme. You can read about it here. To be honest, I felt that the movement had passed its high-water mark when I saw…
Read more

Does social media have the power to change the world?

Does social media have the power to change the world? The answer is yes. But there are still many obstacles, like censorship and literacy. Three-fifths of the world’s population is not connected. This video from the School of International Development at the University of East Anglia is a animated infographic…
Read more


About Osocio

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
Read more

(the about page is also available in Bahasa Indonesia, Chinese 汉语/漢語, Deutsch, Español, Français, Italiano, Nihongo 日本語, Ivrit עברית, Filipino, Polski, Português, Russian Русский язык, Slovenčina, Suomi, Svenska and Türkçe)