The best of non-profit advertising and marketing for social causes

Shelter dog rescues office worker

Shelter dog rescues office worker

Reverse thinking in this campaign from the Australian The Lost Dogs Home, the largest animal shelter in the country.
They did their first Human Walking Program last April. The idea was to helping get Melbourne office workers out from behind their desks and into the fresh air with shelter dogs. Dogs are a widely known stress reliever and companion. And who needs it more than office workers?

Shelter ambassador Mike Larkan said the event was another great way to encourage people to consider adoption when getting a dog and to support the work of The Lost Dogs’ Home.
Every single dog in this program was adopted.

Lost Dogs Home: Shelter dog rescues office worker

Lost Dogs Home: Shelter dog rescues office worker

Lost Dogs Home: Shelter dog rescues office worker

Advertiser:
The Lost Dogs Home
Agency:
GPY&R Melbourne
Source:
fackeldeyfinds

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