The best of non-profit advertising and marketing for social causes

Shit is not a cool brand

Posted by Marc | 18-09-2011 22:23 | Category: Government

Nice idea from Prague. What is the best way to visualize the battle against dog poop? Shoes of course. Expensive shoes.
That what the did in this campaign for Praha 7, a municipal district in Prague, Czech Republic.

S..čky nejsou dobré značky. Ukliďte po svém
Shit is not a cool brand. Clean up after your dog.

Outdoor campaign item in Prague:

Advertiser:
Praha 7
Agency:
Kitchen, Prague, Czech Republic
Additional credits:
Creative Director / Art Director: Matija Vujovic
Copywriter: Dragan Vekic
Photographer: Milos Nesic
Post production: D76
Source:
I Believe in Advertising

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