The best of non-profit advertising and marketing for social causes

Smoke-Freestyle: Twitter Rap Competition

Posted by Meena Kadri | 30-09-2010 07:08 | Category: Health

Engaging New Zealand youth to co-create positive health messages – The TwitSpit competition by Smoking: Not Our Future tapped into popular culture, social media and creative expression. Twitspit provided an avenue for youth to freestyle/rap their smokefree attitude via Twitter. The 140-character constraint was reduced even further by the requirement to include the #twitspit hashtag. Judging was done by local hip-hop legend MC Juse1 who also created the graffiti artwork which branded the competition.

Winning tweet:
@ohhhSunday! You’re killing yourself but it doesn’t end there/because it also affects all the people that care #twitspit

Highlights:
@DropNutsDean No more banter, Listen to this stanza/If we lose the battle against tobacco, we will lose the war against cancer #twispit
@geekyORANGEfool: pull out that smoke and will anybody kiss you? cause when you start smoking your love life’s gonna be an issue #twitspit

Advertiser:
Smoking: Not Our Future
Agency:
Transmit Media-Creative

Share on Tumblr

Print this article

Send this article to a friend

Some rights reserved 2005-2012 Osocio/Houtlust.
Disclaimer. Terms of use. Privacy statement.

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

Advanced search

Recent in Academy

Making A Do-Ference at The Design Ethos Conference 2012

I recently had the privilege of being invited to speak and participate in the 2012 Design Ethos Conference/Do-ference at Savannah College of Art and Design. The creator of the conference, Scott Boylston, is a longtime friend in the relatively small socially conscious design community and I was delighted that…

Aaron Cohen: As Darkness Disappears – Fighting slavery today

Some things in life are easy. We know them, we think of them, we understand them. And then there are those phenomena we would rather not know about. All the bad things … murder, rape, child molestation. We try hard to look away, and most of the time we…

Support us

Do you like our blog? Support us with a donation.
We're non-commercial. We all make Osocio pro bono in our spare time and we can use some support.

Search the non-profit web

Search through Osocio selected websites about social advertising, marketing, fundraising, ngo's and other on topic resources.

From the Osocio archive: For thousands of people this is the size of their home

See this post from the Osocio archive

About Osocio

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.