There are a lot of “stop smoking” campaigns out there, but this one has a friendly red ball…
NHS is asking people to quit for just 28 days during the month of October. Their research indicates if you can stop smoking for 28 days, you are 5 times more likely to remain smoke-free.
There’s a cheeky slogan too: “It’s like October, without the cigarettes.”
I get to give the ‘h’ keys on my laptop a rest because this is an anti-smoking campaign that can’t be described as “hard-hitting” or “horrifying”. Instead, this campaign is “huggable”. Check out the footage of the giant Stoptober ball rolling around England:
Smokefree - The National Health Service