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The 5 bodily fluids that transmit HIV

The 5 bodily fluids that transmit HIV

In stark contrast with the rather elaborate lengths advertisers go to to get the AIDS prevention message across, this quirky PSA by TED film director Jason Wishnow brings the issue right down to its bodily basics.

But what’s the point? Everyone has known about the transmission liquids since the mid-80s. But the video is genuinely entertaining (“Are those rose petals?”) and should generate some well-deserved awareness for San Francisco’s Maitri AIDS hospice.

Advertiser:
Maitri
Agency:
Wishnow
Source:
BoingBoing

I am Creative Director at Acart Communications, a Canadian Social Issues Marketing agency. Read more
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