The best of non-profit advertising and marketing for social causes

The path to domestic violence happens one step at a time

Posted by Marc | 9-06-2009 21:17 | Category: Abuse, Women's Issues

Four brilliant ads from New Zealand Christchurch Women’s Refuge.
“The path to domestic violence happens one step at a time.
Many women in violet relationships don’t quite know when they’re in one.”

Advertiser:
Christchurch Women's Refuge
Agency:
HooperNagel, Auckland, New Zealand
Additional credits:
Art Director: Jonathan Horner, Will Farmer
Copywriter: Jonathan Horner
Typographer: Ben Fraser, Geoff Francis
Photographer: Jeremy Blincoe
Retoucher: Jeremy Blincoe, Brent Backhouse
Model makers: Jonathan Horner, Will Farmer, Brent Backhouse
Source:
Ads of the World

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Comments

Nice dipiction of a social issue.

I think you must send this ad to a print social advertising award , 11th International Concerned communicator award. It is open for entries till 5 Sep 2009.
No entrance fee.
You got a chance to win US $ 11000. all you need is to send your ads along with entry form to or .

download the entry form from http://www.concernedcommunicatoraward.org

Wish you all the best!

Posted by soniya | 29-08-2009 10:29

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