This is the kind of campaign where the media attention around it matters. A campaign image that disappear in 10 seconds from your phone screen isn’t as durable. Fortunately we have the case video.
The Brazilian environmental organisation OndAzul created a profile on popular photo messaging application Snapchat. Users set a time limit for how long recipients can view their Snaps. That’s what OndAzul did with their campaign images.
Their messages show a list of natural resources that are vanishing from Nature. Like the rainforest.