Osocio NL

The relation between domestic violence and cruelty against animals

Posted by Marc van Gurp | 6-05-2008 21:16 | Category: Abuse, Animal rights, Violence



The abuse and killing of animals is far more prevalent in households where domestic violence also occurs. Perpetrators abuse family pets to intimidate and have more control over their parents.
According to statistics the Australian animal rights association RSPCA figured out, nearly 57% of domestic violence abuse victims delay leaving to seek help, fearing if they do their pets will be harmed or killed.
The RSPCA does more than just rescue kittens. One of their programs aims to break the cycle of violence by teaching children of all ages to learn respect towards animals and to understand that they feel pain just like humans.

This 2008 campaign from RSPCA contains 3 video’s, 4 print ads and a campaign website: The RSPCA needs you.




image

image

image

image

The RSPCA needs you campaign website:

image


Advertiser:
RSPCA
Agency:
The Campaign Palace, Sydney
Additional credits:
Video:
Alex Arkapaw: DoP
Paul Fishlock: Executive Creative Director
Andrew Town: Senior Art Director
Laurie Ingram: Copywriter
Meredyth Judd: Head of Broadcast
Kaija Wall: Producer
Jacqui Gillies: Producer
Jane Liscombe: Producer)
Glendyn Ivin: Director
Prod. Co.: Exit Films
Other Credits: Sound Design: Simon Kane - Nylon
Editor: Jon Holmes - Tide Edit

Print:
Andreas Smetana: Photographer
Paul Fishlock: Executive Creative Director
Andrew Town: Art Director
Laurie Ingram: Copywriter
Thom Davy: Art Director
Source:
bestadsontv
Keywords:
- - -



Comments


Comments about The relation between domestic violence and cruelty against animals

good intuition

Posted by M.Furqan Azhar | 6-09-2008 09:45

Comments about The relation between domestic violence and cruelty against animals

i thought that the video the relation between domestic violence and cruelty against animals was really intresting , i am currently in a violent relationship and the 10 points that was said were very true i have had my cheekbone and jaw fractured because my partner was having a bad day.

Posted by chantelle thomson | 30-03-2009 23:37

Comments about The relation between domestic violence and cruelty against animals

This video is quite moving and really did touch a place in my heart and many other viewers!

I am currently do a citizenship project in school and my topic is based on domestic abuse. I chose this topic as i find it intersting and wanted to help make a differance to those who are suffering from domestic abuse!

I have helped to make a differance by raising £30 for a derbyshire charity!

I did this by:
Makeing cup - cakes = 30p each
Non school uniform day = £1 each (over 1000 people)
Workshop for Year 7s
Play for the K3

There is also various help lines you can call to get help and advice for victims, Whether you are currently still in the suitation or have exsperianced this in the past!

By doing this i feel i have made a differance and that people shouldnt have to SUFFER IN SILENCE AND TO GET HELP AS SOON AS THEY CAN!!

I bow down to those who have fought this battle and won the fight! Everyone can fight its you that has got to win the fight!

All im going to say is, PLEASE GET HELP BEFORE ITS TO LATE, YOULL REGRET IT IF YOU DONT! GOOD LUCK :) XX

Posted by Chantelle Boazman, | 30-03-2011 16:24



Commenting is not available in this weblog entry.




Some rights reserved 2005-2013 Osocio/Houtlust.
Disclaimer. Terms of use. Privacy statement.

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.







Support us

Do you like our blog? Support us with a donation.
We're non-commercial. We all make Osocio pro bono in our spare time and we can use some support.





image of a graduation cap

Recent in Academy


Branding a time-bound campaign, Forest & Bird did it.

It’s not new but it is not often used: branding for a time-bound campaign. The kind of branding used for temporary purpose. Forest & Bird did it recently for their Love Nature: Vote 2014 campaign. New Zealand’s largest independent conservation organisation wanted nature back on the political agenda. The future…
Read more

Can fundraising marketers recreate the #icebucketchallenge?

Yesterday, it finally happened. Somebody challenged me to the Ice Bucket Challenge for ALS. If your internet connection has been broken all summer, it’s this year’s big meme. You can read about it here. To be honest, I felt that the movement had passed its high-water mark when I saw…
Read more


About Osocio

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
Read more

(the about page is also available in Bahasa Indonesia, Chinese 汉语/漢語, Deutsch, Español, Français, Italiano, Nihongo 日本語, Ivrit עברית, Filipino, Polski, Português, Russian Русский язык, Slovenčina, Suomi, Svenska and Türkçe)