Osocio NL

The Story of Food

Posted by Tom Megginson | 13-04-2010 22:37 | Category: Environment



Inspired by The Story of Stuff, USC Canada has produced a short and simple educational video to raise awareness about threats to the global food supply:

USC Canada is a non-governmental organization that promotes vibrant family farms, strong rural communities, and healthy ecosystems around the world. With outreach in the Americas, Asia and Africa, they work with local farmers to ensure a secure source of food and livelihood for communities and promote crop diversity.


Clocking in at just under six minutes, the modest-budget video manages to touch on issues of biodiversity, soil depletion, factory farming, ethanol, locavorism, organic agriculture… **gasps for air** ...climate change, nutrition, obesity, hunger, GMOs, Fair Trade, and the history of agriculture — finally signing off with the promise, “together, we can build a healthier food system for everyone”.

The program they pitch is called “Seeds of Survival” (SOS) and is based on four key assumptions:

  * Farmers are knowledgeable producers who, for a host of reasons, are finding it hard to maintain the diversity and innovation at the heart of their food security.
  * Traditional local crop varieties are affordable, often nutritionally superior, and better adapted to challenging growing conditions than varieties not native to a region.
  * Farmers are local experts and play as important a role in enhancing productivity as agricultural scientists.
  * Conservation through use and plant selection is vital to the survival of our planet’s biodiversity.

Wherever you live, every bite you take has an impact on the entire world. So it might be worth taking a few minutes to chew on this message.

 

 


Advertiser:
USC Canada
Source:
YouTube







My comment



Comment:




Your comment will not be visible until a moderator approves it.








Some rights reserved 2005-2013 Osocio/Houtlust.
Disclaimer. Terms of use. Privacy statement.

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.







Support us

Do you like our blog? Support us with a donation.
We're non-commercial. We all make Osocio pro bono in our spare time and we can use some support.





image of a graduation cap

Recent in Academy


Does social media have the power to change the world?

Does social media have the power to change the world? The answer is yes. But there are still many obstacles, like censorship and literacy. Three-fifths of the world’s population is not connected. This video from the School of International Development at the University of East Anglia is a animated infographic…
Read more

Does Media Matter for International Development?

‘Does Media Matter for International Development?’ is a rhetorical question. From encouraging charitable donations and delivering public health messages to promoting democratic participation and state accountability; the media can play a crucial role in development. How should we respond to the growing importance of the media - including journalism, radio,…
Read more


About Osocio

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
Read more

(the about page is also available in Bahasa Indonesia, Chinese 汉语/漢語, Deutsch, Español, Français, Italiano, Nihongo 日本語, Ivrit עברית, Filipino, Polski, Português, Russian Русский язык, Slovenčina, Suomi, Svenska and Türkçe)