Onstuimig

Too many people eat on the streets

Posted by Marc | 13-05-2008 22:38 | Category: Poverty

image

Another post about hunger in Israel. Israeli Food Bank wanted to shake people up and face them with a cruel reality they can no longer deny: Hundreds of thousands of Israelis live in hunger.
Real food plates are placed in regular steel sewer grates out on main streets and give an exceptional illusion of a kitchen plate dryer, lying on the dirty pavement. The plates don’t just carry food anymore. They also carry a message: Too many people eat on the street. For donation and information go to www.bankmazon.org.



Advertiser:
Bank Mazon
Agency:
Shalmor Avnon Amichay / Young & Rubicam, Tel Aviv
Additional credits:
Chief Creative Officer: Gideon Amichay
Creative Director: Tzur Golan
Group Creative Director: Yariv Twig
Art Director: Shirley Bahar
Account Manager: Sharon Manzour
Planner: Liron Shecter
Account Director: Michal Rubin
Y&R EXTRA: Vered Kinreich, Hagai Ramati
Copywriter: Avital Pinchevsky


Print this article     Send this article to a friend    

Share on: Twitter this Twitter    Digg    del.icio.us    StumbleUpon Toolbar Stumble It!    Share on Facebook Facebook

MediaBlips: vote it up!


Comments on Twitter





Comments


Comments about Too many people eat on the streets

I really love the idea. Probably inspired by this work of Chema Madoz:

http://www.chemamadoz.com/gallery/escurre.jpg

Posted by JT | 13-05-2008 23:44

Comments about Too many people eat on the streets

In Canada, we’re working to reduce poverty and creative sustainable Vibrant Communities (http://www.vibrantcommunities.ca). Cities across the country are trail blazing this work with comprehensive initiatives involving leaders from multiple sectors. Already, over 16,200 Canadians are less poor because of the Vibrant Communities Initiative, with improved income support, more affordable goods and services, better education and development opportunities, new and improved housing and increased assets, new jobs, and chnaged employer practices.

This is just a start to the 3,479.000 Canadians that are living with low income. We would love to know what other initiatives are going on across the country. Email to share or for more information about Vibrant Communities.

Posted by Rachel | 26-05-2008 16:15

Comments about Too many people eat on the streets

There is a fine line between being inspired by something and blatently ripping it off.

I can’t see how this is anything but blatently ripping off an original juxtapositional thought.

Posted by Ross | 16-10-2008 12:24

Comments about Too many people eat on the streets

This is indeed Chema Madoz’s image, and he is credited in the poster.
(upper left).
Not mentioning this in the post or full credits in just stupid. (agency’s fault of course)

Posted by Y | 16-10-2008 12:32

Comments about Too many people eat on the streets

Es muy incorrecto no citar el origen de la idea original. Es una fotografía de Chema Madoz. Incluso si la campaña tiene un motivo tan noble.

Saludos.

Posted by leache blogspot | 27-10-2008 01:25



My comment



Comment:














From the Osocio archive

image

See this campaign from the Osocio archive


Copyright © 2005-2010 Osocio/Houtlust. Some rights reserved.


Osocio on Twitter #socialadvertising




Search or Post Nonprofit Jobs »

Powered by Change.org



Subscribe to our newsletter

Osocio e-mail newsletter: highlighting the best social campaigns at Osocio, social advertising related news and field news from around the world. You can now subscribe by entering your e-mail address here.


About Osocio

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
(the about page is also available in Bahasa Indonesia, Chinese 汉语/漢語, Deutsch, Español, Français, Italiano, Nihongo 日本語, Ivrit עברית, Filipino, Polski, Português, Russian Русский язык, Slovenčina, Suomi, Svenska and Türkçe)

Search the non-profit web

Search through Osocio selected websites about social advertising, marketing, fundraising, ngo's and other on topic resources.


Legal stuff

Copyright © 2005-2010 Osocio/Houtlust.
Disclaimer. Terms of use. Privacy statement.

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

Powered by

Hosting, Webbuilding:
Onstuimig Interactive Communication