Social advertising and non-profit campaigns from around the globe

Wake up, Humans!

Posted by Marc | 6-06-2009 21:52 | Category: Human rights

10th December 1948: 48 nations sign the Universal Declaration of Human Rights.
60 years later: human rights are still flouted. To awake the defender of human rights that is asleep in each and every one of us, Amnesty International Belgium created a series of experiments via hidden cameras, SMS, internet, personal letters, e-mails and posters. Wake up, humans!

Advertiser:
Amnesty International Belgium
Agency:
Air Brussels-Paris
Additional credits:
CD: Véronique Sels
Copy: Gregory Ginterdaele, Véronique Sels
AD: Marie-Laure Cliquennois
Production Company: LOVO Films
Director: TheDeck & LeNitch
Source:
Adverblog

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Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.