The best of non-profit advertising and marketing for social causes

We are migrant workers, not imported machines

Posted by Marc | 30-12-2010 22:48 | Category: Human rights

December 18 was International Migrants Day. Seoul based agency supernormalvoice came with this ambient campaign for Amnesty International that day.
Many migrant workers come to South Korea to work. However, their employers treat them like working machines and forfeit their human rights. The agency made life-size boxes used for packing goods and informed the public about the reality in a guerrilla-fashion.

Advertiser:
Amnesty International
Agency:
supernormalvoice
Additional credits:
Account Executive: Saeyoung Kim
Creative Director: Swan Song, Saeyoung Kim
Art Director: Swan Song
Copywriter: Saeyoung Kim
Illustrator: Jaeyoung Sohn
Photographer: Ernest
Source:
Viralmente

Share on Tumblr

Print this article

Send this article to a friend

Some rights reserved 2005-2012 Osocio/Houtlust.
Disclaimer. Terms of use. Privacy statement.

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

Advanced search

Recent in Academy

Making A Do-Ference at The Design Ethos Conference 2012

I recently had the privilege of being invited to speak and participate in the 2012 Design Ethos Conference/Do-ference at Savannah College of Art and Design. The creator of the conference, Scott Boylston, is a longtime friend in the relatively small socially conscious design community and I was delighted that…

Aaron Cohen: As Darkness Disappears – Fighting slavery today

Some things in life are easy. We know them, we think of them, we understand them. And then there are those phenomena we would rather not know about. All the bad things … murder, rape, child molestation. We try hard to look away, and most of the time we…

Support us

Do you like our blog? Support us with a donation.
We're non-commercial. We all make Osocio pro bono in our spare time and we can use some support.

Search the non-profit web

Search through Osocio selected websites about social advertising, marketing, fundraising, ngo's and other on topic resources.

From the Osocio archive: For thousands of people this is the size of their home

See this post from the Osocio archive

About Osocio

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.