The best of non-profit advertising and marketing for social causes

Try zooming out for a broader look

Posted by Marc | 24-11-2007 18:14 | Category: Environment

This banner from SOS Mata Atlântica seems to be a view from Google Earth unless you start zooming out.
“We are sorry, but only 7% of the Atlantic Forest is left in Brazil.”

SOS Mata Atlântica is the Brazilian Atlantic rainforest conservation foundation, Mata Atlântica is the name of the eastcoast of Brazil and is one of the world’s most critical regions as we speak about deforesting.
The destroying of Atlantic Mata is responsible for the disappearing of almost all the fauna and the flora, contributes for the heating of the atmosphere, the lack of water in the cities and with the increase of the levels pollution.

The banner was on the shortlist at the Cannes Lions 2007.

Advertiser:
SOS Mata Atlântica
Agency:
F/Nazca Saatchi&Saatchi

Comments

That’s cute, now move on with your life.

Denise

I make a living in ##### - http://www.chapter322.biz/#####-investing

Posted by Denise 'Money Making Machine' Maine | 3-12-2007 06:45

Wow Denise, you’re a world class bitch aren’t you? Die, please?

Posted by Jamie | 3-12-2007 09:41

I can’t believe what a twunt you are Denise .. I hope that death of yours is painful ...

Posted by Benaud | 3-12-2007 10:00

I have a feeling Denise is a spammer and didn’t even read the post, looks like a generic spam comment to me so dont get too offended :)

Posted by Dean | 3-12-2007 13:03

kswnk

Posted by quduss | 11-05-2009 02:25

i need full zooming maps

Posted by ahmad | 22-03-2010 10:44

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